Your Online Targeted Niche Market

Written by Vickie Morrow


Continued from page 1

As you go out into your target market areas onrepparttar internet and build relationships you are helping them makerepparttar 121679 mental purchase.

They buy where you are pointing people to getrepparttar 121680 information. Usually that is your personal web site, or through your personal web site.

Do you already have a targeted niche market?

Take a look at your customers. Do they have anything in common? Do some of them play sports,repparttar 121681 same sport? Are any of them fishermen? Do they dorepparttar 121682 same kind of fishing?

One network marketing distributor for a health products company looked atrepparttar 121683 demographics of her downline team partners and realizedrepparttar 121684 majority were health or physical education teachers or coached atrepparttar 121685 junior high and high school levels.

She now has great success targeting a niche market of female physical education teachers who are married, have children and are members ofrepparttar 121686 same professional association. All onrepparttar 121687 internet!

WHAT IS A NICHE MARKET?

A niche market is a narrowly defined group that includes all ofrepparttar 121688 following:

· Individuals inrepparttar 121689 group haverepparttar 121690 same specialized interests and needs.

· They have a strong desire for what you offer.

· You have (or you can create) a compelling reason for prospects inrepparttar 121691 group to do business with you instead of with someone else.

· You can easily reach individual prospects withinrepparttar 121692 group.

· The group is large enough to producerepparttar 121693 volume of business you need.

· The group is small enough that your competition is likely to overlook it.

By narrowing your focus to a targeted niche market is where maximizing your time and efforts comes in.

For example, some businesses describe their target market as Anyone who wants their own business.

· Executives who want to get out ofrepparttar 121694 corporate environment and start their own business.

· New mothers who want to start a home based business.

· Students who want to generate some extra income.

Anyone who wants to feel and look better.

· All women

· All men

· People who have animals

These are broad audiences. How are you going to cater to specifically defined personal interests of individuals in this group?

Any promotional message to this group would have to be very general.

Do you respond to general talk? People respond only when they feel you are talking directly to them about their individual needs.

What arerepparttar 121695 special advantages of having a niche market?

· A highly defined, small niche market can insulate you from competition. Other businesses owners or sales people are likely to overlook it. · Large businesses will findrepparttar 121696 market segment too small to bother with.

· You can establish relationships and referrals in smaller communities than in large impersonal ones.

How do you Find Your Targeted Niche Market onrepparttar 121697 Internet?

What do you say when you get there?

Is your target market specific enough that you can develop your sales messages so sharply focused that prospects believe you're talking specifically about them and to them?

Find your niche market onrepparttar 121698 internet.

Tailor your sales messages torepparttar 121699 specific interests and needs of that niche market.

You'll see an immediate response and watchrepparttar 121700 increase in your sales and profits.

It Is Your Business and It Is Your Bottom Line!



Vickie Morrow, is a veteran Home Based Business Owner and veteran marketer on and off the internet. You can receiver her newsletter. To subscribe emailto:itisyourbiz@quicktell.net She can be reached through her web site http://mindingyourownbiz.com


Want more unique Visitors?

Written by Robin Porter


Continued from page 1

You don’t need to go torepparttar trouble of new domain names, new hosting accounts –just put them onrepparttar 121678 same server as your current site. Next, you may want to include links from your homepage – perhaps inrepparttar 121679 form of flags relating torepparttar 121680 language – to channel foreign language surfers who inadvertently end up onrepparttar 121681 English language site.

Once you have your translated your website, you must of course promote it. Register it with search engines and directories inrepparttar 121682 appropriate countries. You can find listings of search engines and directories, country by country, at http://www.searchenginecolussus.com . If you have an international domain (such as .com), you shouldn’t have to much trouble registering, though you may come across some that insist you are registered in that country. If so, you will need to weigh up how important that search engine is, againstrepparttar 121683 potential number of surfers for that country/language. If it’s too big to ignore, then you can register a domain for that country, and set up a separate website.

1.Identify countries suitable for your business, that you would like to tap into – and find out their native tongue. 2.Translate your website, using local translators, software or online services. 3.Have someone checkrepparttar 121684 translation 4.Place links on you homepage, showing you have other language options. 5.Promote your website inrepparttar 121685 local countries, through directories, search engines etc.

There you have it. Asrepparttar 121686 competition increases inrepparttar 121687 English speaking world, you now haverepparttar 121688 opportunity to inexpensively access fresh markets with tens of millions of potential customers. Food for thought!

Robin Porter RP Associates brings you "The Internet Marketing Wizards". They’ve earnt fortunes online –now you can discover their Marketing and Success Secrets. Find out the techniques they use to ensure they absolutely cannot fail, and how you can use them to skyrocket your Internet income. Get the FREE "Wizards Success secrets" e-book and Newsletter at http://www.theinternetmarketingwizards.com before your competitors do.


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