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A quick search on Google should be enough to convince you that there is a lot less competition in
'Home Cleaning' market than in
'Home Business' market.
OK great you say, but how can I make money by giving away my cleaning knowledge? Good question...
Next you search for affiliate programs that market cleaning products. Join one of them, try their products, and, if they are products that you would use, go ahead and start advertising them on your new web site.
There are lots of very good mlm and affiliate programs available that have several great products in many different categories. Most of them will not only allow you to market their products but also to recruit others into your downline and earn residual income. Just ensure it is a reputable company which has been around for a long time and has positive feedback from its affiliates.
And there you have it, your own niche market. Keep adding valuable content to your site and before long you just may be number one in
search rankings and 'Corner The Market'.
There is no limit to
number of niche markets. Where there is knowledge of something, there is someone else searching for that knowledge. It could be you who provides it. There is nothing saying you cannot diversify into several niches. Build separate web sites, with separate domain names, for each niche.
Don't be afraid to jump in with both feet. You're planning to build a web site anyway, why not build it in a category that is not so competitive. Besides, running your home business in a field that you love will make it much less of a task and a lot more enjoyable.

Randy Justason is the Owner/Webmaster of MLM Wonders - http://www.mlmwonders.com - A website dedicated to opportunities, ideas and resources for starting a home based business on the internet. You can subscribe to the MLM Wonders free monthly Newsletter at: mailto:subscribe@mlmwonders.com