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Please don’t take years to learn this one. It’s a truth. If you figure out what your monster wants to eat, and you feed it to him on a regular basis, he will give you
key to
kingdom!
Are you ready to find out what you’ve been feeding your monster (i.e. “what you’re putting into your business)?
Don’t hate me when I ask you to track your time. ‘How boring’ you might say. Doesn’t she understand that taking
time to track my time just takes more time (you can read that line again if you need to!)
Yes, it can be boring and it does take a little bit of time. However, if you invest tiny little bits of time throughout
day (adding up to only 10 minutes/day probably), you can discover
keys to propelling your business forward.
Start today by tracking how you spend your time (track every 15 minute segment) for
next 5-7 days. Include all
time you spend working, including evenings and weekends.
After
week is over, look back over
completed worksheets and tell me what you see. Look for things like:
* breakdown
number of hours you are spending on: - marketing - providing your services - office work (invoicing, paying bills) - email - other functions
* add up
number of hours it takes you to do certain standard functions that are part of your business - attending a meeting (driving to/from + meeting) - writing a proposal - adding a new client to your practice - doing your accounting work
Too much time spent on office work could tell you that you need to outsource some of your administrative work.
Too much time spent on email might tell you that you need to stop reading so many ezines (except mine!), only read/answer personal email during off hours, or learn how to use
sorting function of your email program so
most important emails are highlighted.
Too much time spent on marketing efforts that are not yielding new customers could tell you that it’s time to quit that networking club or stop using direct mail, so you’ll have more time to invest in
types of marketing that are working well for your business (where have your current customers come from? Do more of that!)
Too much time spent attending prospect meetings might tell you that you need to reduce
geographic area you are targeting in order to decrease
time it takes to go to/from prospect and client meetings.
Too much time spent writing a proposal might tell you that you need to automate your process more so that you only have to input a few items of data to create each new proposal, contract, or spreadsheet.
There is so much to learn by tracking your time. Yes, it might be boring, but it’s an investment of 10 minutes a day for a week that might just buy you
freedom and financial success you’ve been seeking.
Happy Time Tracking!
