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Web site monitoring is good customer relations
If it costs up to ten times more to attract a new customer than to keep an existing one, independent web site monitoring can help you keep those precious customers.
Nothing is more frustrating for end-user than to have her site down and nothing is more embarrassing for an ISP to receive a call from customer about a downtime, especially if it is related to a connectivity issue hosting company or ISP is not even aware of.
An external monitoring network can alert an ISP or web host immediately to problems that often cannot be detected by internal monitoring, allowing company to address issue immediately…and hopefully before a customer even notices that a problem exists.
Monitoring cuts burden of dispute resolution
Corporate hosting clients and Internet access customers often expect certain levels of service and enter into an SLA (service level agreement). Often, SLA contracts impose fines on ISPs and web hosts who do not meet targets. Determining how those levels are measured can be difficult, but an independent, third-party monitoring service can easily resolve disputes before they begin.
Dotcom-Monitor is among those services that provides an added SLA reporting function, which can be seen at http://www.dotcom-monitor.com/service-level-agreement.asp . Both host or ISP and client can view reports, and reporting intervals can be set based on terms of SLA contract.
While every web site can benefit from some form of monitoring, no class of business needs more credibility of an independent monitoring service as much as those who provide access to Internet for their clients: ISPs and web hosting companies.
David Leonhardt is a freelance writer and SEO consultant in Canada. He wrote this article for his Web Site and Network Monitoring client. Read more information about web site monitoring or about network monitoring.