For example, what one single action do you want your website visitor to take? Or what one single action do you want your choice client to take at end of an initial phone call? And no, answering "hire me" is not an option - we already know you want that. If you are having trouble deciding on just one call to action, then ask yourself, 'If I were my choice client, with problem they have, what action step would I want to take first before hiring me?' You'll have answer in no time and you'll know what action step YOU need to take to make it available to your choice client!

Now it's your turn!

Strategy 3 Design 2-3 tiers of services you can offer. Include at least one way prospective clients can sample what you do with no commitment on their part.

Strategy 4 Create 3 ways you can consistently reach your choice client. The keyword here is consistency. Even best marketing approach won't work well if it's only done sporadically.

If you enjoy writing, then write an article twice a month. Love networking? Go to networking events twice each week. Want to build your referrals through strategic partners? (a fancy term for those people who share your choice client) Create a list of other businesses that share your choice client and contact four of them each week until your list is exhausted.

Consistency is one of THE easiest ways to be successful building your business!

Strategy 5 Make time in your daily calendar for marketing. Schedule this time as you would an appointment with a client and then honor that appointment with yourself!

Now it's your turn!