The main software for creating .pdf files is Adobe Acrobat. While you can create an ebook with same features, I find it to be a little harder to figure out. I admit that I am not very good when it comes to techie. So if you have more technical computer experience than I do you might enjoy Acrobat more.

The plus side is that Adobe Acrobat actually has more features than most .exe publsihing software. If you're willing to devote time and study software it can do some amazing things like leaving hidden notes for your readers.

Besides creating an ebook in .exe or .pdf format, you can always just create a collection of.html pages and place them all in a folder to be downloaded. Create an index page and link your other pages to it. This will allow just about every computer user to access you publication and you don't even need any software.

Well, you might be wondering which software is right for you? I would recommend investing money in Adobe Acrobat. It creates one format that almost all computer users can read. However it is very pricey, especially for entrepreneurs on a tight budgets.

There is some very good .exe software that is much cheaper and is a very good option for those with limited incomes.

No matter which you choose, I would create a publication that Mac users could read. Create a version in .pdf and .exe format so Mac owners can read your work and PC users can choose their preferred format.

If you can't create a .pdf version at least offer ability to download work on a collection of webpages. You might want to offer it at a discounted price so they don't feel cheated. Also be sure to put a copyright symbol at bottom of your pages to scare off plagiarizers.

If you search some JavaScript sites, you probably can find a script that will prevent other people from viewing your source code or copying your webpage text. This might be helpful in combating plagiarism if you plan on offering a folder full of plain .html files for download.

So why shouldn't they be compensated for it?

If someone were to walk into a bookstore, stroll up to checkout counter with a stack of books, and tell clerk, "I want to get all these books, but I don't want to pay for any of them," you'd think they were nuts.

So I ask you - what's difference online?

Here's one big difference - and one not at all favorable for much-maligned online information marketer. Keep in mind that these same honest, reputable marketers who have put tremendous effort into producing their own products have offered their products with an unconditional money-back guarantee as well.

And when people ask for their money back (unlike in offline world) they can get it WITHOUT RETURNING THE PRODUCT.

So who's being scammed now???

I see changes - lots of changes - on horizon for those who provide information products online. More and more of these individuals have their products on a secure site that denies continued access should purchaser request a refund. I even purchased an ebook recently that uses a system which "locks" book when a refund is given.

This is just as it should be.

Why should someone who has invested time to create an information product and invested money to market it NOT be expected to be compensated for it?

No reason at all.