".exe or .pdf, that is question..."Today I'm going to explain different types of ebooks you can create, benefits and weaknesses of each type and help you decide which is best for you.
There are basically two types of ebooks you can create, .exe an "executable file," or .pdf a "portable document file. Don't get confused by technical mumbo jumbo. All you need is to know two names and benefits and disadvantages of each.
Of two formats, my favorite is ".exe ." The biggest drawback is that "Macintosh" owners can't read ebooks in this format.
If you're going to be selling your information, you never want to lose potential customers. However, in my opinion this is only big fault.
The biggest benefits are that there are many cheap and easy to use programs that will create ebooks in this format. Some have some very cool features and if you at least know how to create a webpage you can easily create an impressive looking ebook.
Ebooks created with .exe software are usually same quality as any page on internet. They are very similar to viewing a webpage in a browser. Most have back, forward and home buttons which makes it very similar to your readers' browser.
The biggest benefit of .pdf files is that your work will be able to be read on most computers, PC and Macintosh. This is why when top internet marketers publish an ebook, they almost always use this format.
I will always make a .pdf version of anything I plan on selling since it just makes financial sense. However, it's not my favorite format to use because of following reasons.
First of all, there is basically only one program that creates .pdf files and about 4X price of .exe software. Your readers also need a special (reader) software to read view your documents. The software is free and usually installed on most new computers, but it's a hassle to make your customers download extra software just to read your ebook. I also find .pdf files to be a little hard on eyes and out of focus.