What Does Your Logo Color Say About Your Business?

Written by Debbie LaChusa


Continued from page 1

Gray/Silver: somberness, authority, practicality, corporate mentality

Green: tranquility, health, freshness, stability, appetite

Orange: fun, cheeriness, warm exuberance, appetite, speed

Pink: femininity, innocence, softness, health, youth

Purple: sophistication, spirituality, wealth, royalty, youth, mystery

Red: aggressiveness, passion, strength, vitality, fear, speed, appetite

Yellow: youth, positive feelings, sunshine, refinement, caution, appetite

So NOW you know why my logo is green, blue and orange: freshness, authority and fun! It's a combination I felt communicatedrepparttar experienced yet inviting, fresh approach to marketing that 10stepmarketing represents. To see my logo, and learn how you can get a great logo at a great price, visit http://www.10stepmarketing.com/greatlogo.htm

(C) 2005 Debbie LaChusa

20-year marketing veteran Debbie LaChusa created The 10stepmarketing System to help small business owners and solo-preneurs successfully market their business, themselves without spending a fortune on marketing. To learn more about this simple, step-by-step program and to sign up for her FREE audio class and FREE weekly ezine featuring how-to articles, tips and advice, visit http://www.10stepmarketing.com


Niche Marketing : The Affiliate Angle

Written by André Anthony


Continued from page 1

• Digital River - https://www.regnow.com - specialises in software products including games, anti-virus and anti-spam titles.

Add allrepparttar relevant programmes to list of those you gleaned fromrepparttar 147059 Search Engine(s).

Selecting Niche Affiliate Programmes

Be selective in your choice of affiliate programme. Don't just signup for all ofrepparttar 147060 programmes you have listed, visit each site and check each one out and make sure you "read each Merchant's terms carefully".

Here are some points for you to consider when deciding which programmes to promote:

• Commission rates - rates vary considerably, check them out to make sure getrepparttar 147061 best deal possible.

• Commission type - doesrepparttar 147062 Merchant pay on a pay per lead, pay per click or pay per sale?

• Frequency of payment - most important. Payment frequency can be weekly, two weekly, monthly, quarterly - I've even seen six monthly.

• Minimum payout - what isrepparttar 147063 minimum commission amountrepparttar 147064 merchant is prepared to pay out on. You don't get paid untilrepparttar 147065 amount reaches that minimum.

• Cookie duration - cookies are set to capture your referral code and expire after a specific amount of time. Make sure you getrepparttar 147066 longest time possible. Very few of your referrals will buy onrepparttar 147067 first visit, you want enough time for your referral to visit again so that you getrepparttar 147068 commission.

• Minimum traffic requirement - you don't want to find out that your account has been terminated because you aren't sending enough traffic torepparttar 147069 Merchant's site.

• Are sales tools available - it's inrepparttar 147070 Merchant's interest to help you as much as possible. If they provide sales and marketing tools it makes getting started a lot quicker and shows thatrepparttar 147071 Merchant values their Affiliates.

This is by no means an exhaustive list. As I said earlier, check allrepparttar 147072 terms carefully, then select and sign up forrepparttar 147073 programmes which best suit your niche theme and you're ready to start promoting.

Copyright © 2005, André Anthony Niche Market Know-How

About The Author

André Anthony owns and operates Niche Market Know-How a resource for beginning Niche Marketers. Visit http://www.nichemarketknowhow.com today to find strategies, tips, tools, products and resources for effective niche marketing. Get his Niche Market Know-how Mini Course here: http://www.nichemarketknowhow.com/course.htm



André Anthony owns and operates Niche Market Know-How a resource for beginning Niche Marketers. Visit http://www.nichemarketknowhow.com today to find strategies, tips, tools, products and resources for effective niche marketing. Get his Niche Market Know-how Mini Course here: http://www.nichemarketknowhow.com/course.htm


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