People are most likely to buy from you if they are motivated by fear to lose something than if they are motivated by desire to gain something. That's why deadlines and limited production numbers works well.

Use deadlines in your copy. Run 3 days specials or limit number of products you want to sell. Make people act now by letting them know that it is a limited time offer.

Trigger #5: Questions

Ask questions. By asking questions you get people involved, they automatically start to think to answer your question and become more responsive to your message.

What headline would grab your attention:

"You are wasting money on ezine advertising" or "Are you wasting money on ezine advertising?"

Trigger #6: Stories

Nothing can be better than a good story. It's easy to influence people just by telling them a good story.

A lot of famous copywriters used this method in their sales letters. You can tell a true story about your customer. Or about yourself.

A real life story about something product has done to improve someone's life will build your credibility and motivate people to buy.

Trigger #7: Facing a Problem

Every product is a solution to particular problem. Don't rush into presenting solution you have, make sure you first make your visitors to face problem.

Present problem and agitate it so people would feel pain of situation. Spell out problem, tell them how it feels. Only after you've got readers interest present your product that provides solution.

Apply these seven psychological techniques to maximize your sales and increase response rate of your ads.

Imagine media coverage you could get if this idea was used on a bigger scale, perhaps trying to break a Guinness World Record!