Please notice how I used an underscore, _ , between words in web address. You can also use a dash (-) to separate words in addresses. By using underscore or dash, search engines will see words as individual words in a phrase. If not broken up, issuesandarticles, search engines see a single term, DON’T DO THAT!

4. Site Address in Links: When you are building your pages, make sure you name new pages (the htm pages) after your KEYWORDS. Let’s examine one of my addresses: My domain name is http://www.overhall.com and I’ve built a page about a dated filing system that I think is a terrific product, that I sell, and that I refer to as a tickler file. My keyword is tickler file. So that page is called tickler_file.htm and address looks like this: http://www.overhall.com ickler_file.htm See how I used my keyword as name of htm page?

I’m still in process of fixing some of my pages because when I made them I didn’t know to put my keywords in name of address. I then have to decide whether to keep old ones up on Internet, because people might have bookmarked them, or I can redirect person to new page. Then I have task of resubmitting them to search engines. So, TAKE YOUR TIME when you start building other pages, carefully deciding on your keywords and using them in address.

Okay, using this and last month's lesson, let's see what your web page should look like:

WEB PAGE EXAMPLE:

life you've been dreaming of, clutter free, get an overhall">

Are you sick and tired of being stressed out, disorganized, and frustrated by clutter in your life?

let overhall consulting help you

Our website is loaded with o rganizing articles

See how I inserted BODY Closing TAG .

This is TAG you insert at bottom or end of your page.

TIP: Each page on your web site needs to be given it’s OWN HEAD information.

Editors NOTE: In examples above, anything typed in lower case should be replaced with YOUR title, YOUR description, YOUR keywords, and YOUR author and comment information. In examples above TAGS have been typed in UPPER CASE; however, this is not necessary when entering this information onto your web page. All brackets and other symbols need to be typed in as presented in above examples. All information typed in lower case in BODY should be replaced with your information and links.

Next time image TAGS, until then, Happy TAGGING!

The Organizing Wizard, Janet L. Hall, is a Professional Organizer, Speaker, and Author. She is owner of OverHall Consulting, and Organizing By Phone. Subscribe to her FREE organizing newsletter at http://www.overhall.com/newsletter.htm or visit her web site at http://www.overhall.com

Copyright 2001 by OverHall Consulting P.O. Box 263, Port Republic, MD 20676 All Rights Reserved. Permission is granted to reproduce, copy, or distribute so long as article is kept intact, this copyright notice and full information about contacting author is attached.

Batting Order: Put your most important keywords near beginning of your TAGS (more about TAGS next time) and at top of your page.

Field Position: Know where to place your keywords throughout your pages.

Double Play: Look up your keywords in a Thesaurus, such as Roget's Internet Thesaurus at http://www.thesaurus.com , and use some of alternative words as your keywords.

Signals: Don't forget to check out and use regional terminology and common misspelling of words.

Clean up: Keyword and Statistical Software can be purchased to assist in choice of keywords and weight (sometimes referred to as keyword density) of your keywords.

7. Stealing Bases: What are your competitor keywords that are ranking at top of search engines?

I hope you can get a Grand Slam!

Smiles, not Piles, Janet L. Hall is owner of OverHall Consulting, an organizing firm for office, home, computer clutter, and your life. Visit her website at http://www.overhall.com and sign up for her FREE organizing newsletter, OverHall IT! Phone consultations and coaching are available.

Copyright (c) 2001 by OverHall Consulting P.O. Box 263, Port Republic, MD 20676 All Rights Reserved. Permission is granted to reproduce, copy, or distribute this article so long as article is kept intact, this copyright notice, and full information about author is attached.