6. Turn your 7-10 lesson e-course into an audio e-course.

Once you have written your 7-10 lesson e-course, transfer this into an audio e-course for auditory learners in your network. The voice is a very intimate tool and can create an instant and lasting connection with your audience.

7. Develop a licensing program.

If you are like me, after a year or so of leading teleclasses on a particular topic, you may find that you want to move on to a different subject opic for your teleclasses. At this point, I recommend that you use your intellectual property as a way to offer licenses for others to teach your material. I do recommend that you work with an attorney to develop a licensing program which has teeth and can stand test of your buyers. You can license your material based on an annual fee, lifetime fee, or a percentage of what is sold.

8. Write a "how to" book or e-book.

How-to printed books are popular, and they usually sell quite well. How to books provide a step by step set of directions or guidance to reader in an area which is niche specific. By becoming an author, you will immediately establish credibility and develop a form of passive revenue. And...your book will become a catalyst for future products and contacts.

9. Transfer your teleclasses to CDs, and use these as a business card.

A business card that holds a complete multimedia presentation of a company, including video and sound is quite impressive and leaves a lasting impression in minds of its users. Your CD Business Card can be set up with an automatic link to your teleclass listing page, and can keep you in close touch with your prospects.

10. Develop a network of 1000 people.

I remember Thomas Leonard leading a class on how to develop a network of 1000 people by leading teleclasses. He suggested offering multiple free teleclasses, running pilot programs, interviewing experts, and telling everyone you know what you are up to as a teleclass leader. After one year of following these suggestions, I had led over 1500 people by teleclass format, and I had met amazing people from all walks of life. This network of 1000 people will continue to grow and evolve as you continue leading teleclasses and as you continue building your business.

Key 4: Branding is not just for Superbowl advertisers. If you haven’t identified your natural skill, talent, interest or expertise… or if you’re not clearly and consistently expressing and defining yourself… chances are your clients can’t either.

Most people are afraid of niches or specifity because they think it may limit their success or potential. That couldn’t be farther from truth.

Ambiguity and uncertainty translates into insecurity. Personal branding is uniquely you. Own it… love it… express it!

(oh, and by way… once you’ve mastered your niche… then you get to expand and do anything else you want!!!)

Key 5: Articulating What You Do is key that connects your vibrant, branded and authentic self to world. Most people are afraid to express themselves in a clear and powerful way.

Speak boldly, clearly and with purpose. This is fastest way to eliminate suspicion, guesswork or speculation. Prospects want to know exact benefits they will experience and action they should take. Articulate this you’ll have paved way for a “yes”.

Remember you won’t appeal to everyone. And, that’s beautiful thing!!! What you will do is powerfully impact your ideal clients in a compelling way every time you clearly communicate vibrant you. Key 6: The Simple Selling Process is a cinch once you embrace Key 1 (solutions baby!). If you remember this, you’ll never have to sell again.

When you think in terms of solutions and problems solved, clients will beg to work with you. You are a consultant… a lifelong advisor. When you have fundamental solutions to help others… it’s your moral imperative to show and tell as many people as possible. You are changing lives!

Inquire…  What is your goal? Show…  What benefits will be when they reach their goal Ask…  Would you like a partner to help you with that?

Gain a commitment. Ask yourself, would this person’s life be fuller, happier and better-off with me in it? Now, let your light shine and give an action plan.

Key 7: Self Promotion Is Easy And Fun The internet and modern technology is a beautiful thing, but too many people get caught up in their “web site”. Don’t waste one more second on any marketing that is ineffective, inefficient or that you just can’t measure.

Master tried and true techniques that will book you instantly, Network, mastermind and get synergistic relationships working for you. There’s nothing less effective than a solo pro… and a single mind. Colloborate for benefit of all!

If this seems to vague, open phone book, look up professionals with similar clients and prospective audiences, make one phone call today and introduce yourself and benefits of your services. Now make one five minute phone call every day. If you’re not comfortable calling a stranger, talk to every friend, family member and colleague you know and ask for names of professionals in fields you are seeking. Soon you’ll have a growing list of warm names to call.

The second easiest way to book yourself solid is to use client referrals. First, ask every client how happy they are with your services. If answer is positive, then ask who else they know in a similar situation that could benefit from... (list those benefits!). If they aren’t satisfied, you just bought yourself a second chance. Consider yourself lucky.

Time prevailing there are so many more ways to Book Yourself Solid, we could go on for weeks and weeks on end. My recommendation, start with basics here and write me at Michael@michaelport.com with additional questions, concerns, clarifications, epiphanies or revelations you have.

Remember you have ultimate solutions to build an abundant business. Express brilliance of you and let out silly one too. Anything less is criminal.

So let's get down to it and book yourself solid!