5. Do you ask for business?

Whatever outcomes that you want from your site, you need to ask for it. Too many Web pages end weakly, with no clear calls to action. Don't make your visitors have to work to decide what to do next - they won't! Every page on your site should have a strategy - invite visitor to interact with you, or go to next page, but make it easy and obvious.

6. Do you have a diversified promotional strategy?

Don't depend on free search engines to get you traffic. Are you exploring other ways of promoting your site - such as using your content and articles, advertising in e-zines, appending a signature file to your e-mail, regularly sending updates to your database, and ensuring that your traditional marketing is integrated with your online activities?

7. Are you reviewing your traffic analysis?

Last, but really key - your Website traffic reports will tell you what's working and what isn't. Without this information, you're really shooting in dark - what if you were to find that majority of your hard-earned visitors never go beyond your home page?

This isn't an exhaustive list, but it's a good start. I hope that your Web site passes test!

(c) Philippa Gamse, 2001. All rights reserved.

Imagine tremendous power of identifying a market niche. Power, that made people phenomenal rich. Power through which companies like Amazon.com and Yahoo were born.

The good news is that you don't have to worry about any underlying technical glitches in carving your own niche.

Today's technology makes it super easy for you to put your business up and running within no time. Yahoo certainly didn't have this luxury. Yahoo also didn't submit it's URL in any search engine at time when it was created.

All you need is a new theme, an idea, or a proposal which sets *you* apart from crowd. And amazingly idea does not and should not have to be super-duper.

Remember, simple things work best in life.

Now if you're telling me you can't come up with an idea or a particular concept, you're falling back in shadows of darkness. Don't let yourself scared about it.

Do you know on internet even craziest ideas with focused themes have created fortunes. You too can do it. There are no ifs and buts.

If you think what's stated above make sense, then you would certainly love to read part II of this article. I'll give you some best kept secrets, insights, tips and comparisons that will make you realize true worth of your imagination.

You will also discover how to make your business stand out from crowd using simple real world marketing techniques.

So don't miss it!