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However, my test further illustrates how important traffic quality really is. It's not quantity of traffic that's most important, it's quality.
My advice: Stay away from guaranteed traffic programs.
My test involving Traffic Exchange Programs (also known as Start Page Rotators) brought me to same conclusion. (Although these programs are free for most part and didn't cost me any money.) You'll receive plenty of traffic, but converting that traffic into sales is an entirely different matter. Here's why:
1. There is much more competition for traffic exchange programs. Many new companies have joined mix meaning that any one traffic exchange program has fewer page views to offer.
2. Many webmasters are members of several traffic exchange programs, meaning they are seeing same ads over and over again, across board--thus diluting overall effectiveness of programs.
3. Many people have pop-up blocking on their sites making it increasingly difficult to harvest email addresses using that method.
4. Cheating is very common. Many unscrupulous individuals use software to open hundreds of start pages each day in a variety of traffic exchange programs. Since no one sees pages, no one buys products. Also, many individuals sign up for multiple accounts making each page view much less valuable.
My conclusion: Because of rampant cheating and poor conversion ratios, Traffic Exchange Programs just aren't worth effort.
Dean Phillips is an Internet marketing expert, writer, publisher and entrepreneur. Questions? Comments? Dean can be reached at mailto: dean@lets-make-money.net
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