In a nutshell, they don't work. How do I know? Because I tested them. I tested them good and I tested them fairly. While I wasn't really surprised at results, I was surprised at depths in which these programs failed.

Oh, you'll get plenty of traffic to be sure. But it's garbage traffic plain and simple. Like saying says, "garbage in, garbage out!"

For example, I tested most popular and best known guaranteed traffic program, run by one of Internet's most famous marketers. I purchased 10,000 pop-under ads for $99. I then sat back and observed.

Well, it took approximately two weeks for my 10,000 pop- unders to be displayed. And at end of two weeks I had made zero sales. Nada! Zilch!

I have to admit, even though I wasn't expecting a cash windfall, those results made me realize quality of traffic was worse than I thought. Much worse.

But I wanted to make sure I was being extra fair, so I purchased 10,000 more pop-under ads from same company. Again, it took right around two weeks for all my pop-unders to be displayed. And once again I achieved zero sales.

Now I'm no novice when it comes to marketing. I've been in this game for over 25 years, so I know what I'm doing. My offer was strong and my sales letter was a proven winner.

All firms are careful to have elaborate accounting, production and transport systems. And yet there is no system to handle most important aspect of all – sales.

Nothing moves until a sale is made, remember?

Systems make work easier. A selling system guarantees any business a steady flow of new and repeat customers. The introduction of a selling system has changed fortunes, literally overnight. Sample these brief case studies;

A struggling monthly magazine was on verge of shutting down when they took on a consultant who introduced a simple system to sell advertising space (the main source of revenue for business magazine.) Within 2 months, magazine was turning a profit and within one year sales increased by over 500%.

In mid eighties nobody believed it was possible to sell computers in cash-strapped Africa. People not only didn’t know how to use them but even if they did where would they find cash? The result was that computer dealers sold very few computers, mostly to large companies, at obscenely high profit margins. A new company entered market with a simple selling system that involved packaging a low cost entry-point computer. They sold so well that they revolutionized entire market forcing margins to come down dramatically.