The Narrow Path

Written by Jenean Matthews


Continued from page 1

What do you do onrepparttar narrow path? You start an ezine or newsletter. You allow people who are specifically interested in your product or service to sign up one by one and refer others to you alongrepparttar 117826 way. This path is a slower pace. You offer advise, guidance, new information to groups of people who look forward to hearing from you. This path is rewarding. You can now focus your attention on repparttar 117827 details of your products or service. The question is not what will interest this group or that group. It all will be interesting on your new path.

Was it necessary to takerepparttar 117828 broader path? Yes. The narrow path doesn't begin atrepparttar 117829 beginning ofrepparttar 117830 journey. The broader path brings name recognition and site popularity but after you've gather in some customers you come to realize you can't be everything to all people. It's at that point whenrepparttar 117831 fork inrepparttar 117832 road appears and you choose to step off ontorepparttar 117833 narrow path.

We don't all reach this path atrepparttar 117834 same time. Some reading this right now still feel they can sell water to a fish. That's ok for now.

Whenrepparttar 117835 time is right Resistrepparttar 117836 temptation to fight Putrepparttar 117837 narrow path in sight And reach for a new height.

It's time to run a new race One with a different pace So put a smile on your face And turn with grace

Downrepparttar 117838 narrow path.

Sincerely,

Jenean

The Narrow Path © 2000 Jenean Matthews is a businesswoman who believes in encouraging and helping others to accomplish their dreams. She believes people can overcome obstacles, rise to any occasion, and accomplish their entire dream with enough faith. She can be found accomplishing her dream at http://www.1stshoppingavenue.com or subscribe to repparttar 117839 newsletter for chances to win free gifts salespaper-subscribe@topica.com



Jenean Matthews is a businesswoman who believes in encouraging and helping others to accomplish their dreams. She believes people can overcome obstacles, rise to any occasion, and accomplish their entire dream with enough faith. She can be found accomplishing her dream at http://www.1stshoppingavenue.com or subscribe to the newsletter for chances to win free gifts salespaper-subscribe@topica.com


First Impressions - What Your Site Is Saying About You

Written by Jenean Matthews


Continued from page 1

Analyze your products and determine which ones have something in common. Divide them into categories. Put a headline and brief description of each category of products onrepparttar first page and put repparttar 117825 products on other pages throughout your site. A well-organized site leaves a good impression.

Beat aroundrepparttar 117826 bush site Donít you love going torepparttar 117827 dealership to purchase a car. Once you find one onrepparttar 117828 lot you think you like and you ask for more information includingrepparttar 117829 price,repparttar 117830 salesperson will proceed to ask you questions about your employment and your ability to pay and go on and on aboutrepparttar 117831 quality, look and feel ofrepparttar 117832 car. They don't want to discussrepparttar 117833 price until you test driverepparttar 117834 vehicle hoping you'll fall in love with it and pay full or close to full price for it. Even after you've test driven it they will sit you in their cubicle, bring out allrepparttar 117835 paperwork hoping you're more concerned about qualifying forrepparttar 117836 loan than haggling overrepparttar 117837 price.

Some sites are just like that. They take you through page after page of promotions and information only to get torepparttar 117838 end of repparttar 117839 site and there's no price. The only way you can find out whatrepparttar 117840 price is, is to click onrepparttar 117841 order button. By then they hope you will just proceed withrepparttar 117842 purchase instead of clicking away. After all you have invested a lot of time atrepparttar 117843 site.

A good site will give just enough information for you to make a decision. They will give adequate points about allrepparttar 117844 benefits ofrepparttar 117845 product. They will also provide a way for you to obtain more information should you need it. Everything is up front and if after you've made a decision to purchase and change your mind it's easy to make that change. An upfront, customer service oriented site leaves a good impression.

I'm sure you have impressions of your own that you have experienced. Go to your site and analyze it. Do your customers know who you are? Are they able to browse around without a hard sales pitch everywhere they click? Can they make a purchase and make changes torepparttar 117846 purchase if they change their minds? Isrepparttar 117847 site orderly? Make sure you're leaving a good impression.

First Impressions - What Is Your Site Saying About you? © 2000 Jenean Matthews is a businesswoman who believes in encouraging and helping others to accomplish their dreams. She believes people can overcome obstacles, rise to any occasion, and accomplish their entire dream with enough faith. She can be found accomplishing her dream at http://www.1stshoppingavenue.com or subscribe torepparttar 117848 newsletter for chances to win free gifts salespaper-subscribe@topica.com



Jenean Matthews is a businesswoman who believes in encouraging and helping others to accomplish their dreams. She believes people can overcome obstacles, rise to any occasion, and accomplish their entire dream with enough faith. She can be found accomplishing her dream at http://www.1stshoppingavenue.com or subscribe to the newsletter for chances to win free gifts salespaper-subscribe@topica.com


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