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If you have your material to source information from (such as your own info-products) then this strategy will come in very handy and free up a lot of your time.
Instead of being forced to write a newsletter issue on a weekly basis, you can in fact write each issue in your own time, and simply add it to autoresponder for your subscribers to receive when necessary.
The best part is that your subscribers always get to read all of your issues no matter when they subscribe. And after setting up a certain number of issues, you can decide to stop writing and follow what I call
"read as I write" routine, where there is no set interval for future issues.
Of course, you can write an issue every week, but you may be more comfortable sending out an email whenever you have something to say, or perhaps a new article to send.
Remember, despite what
gurus tell you, there are no golden rules when it comes to developing your email list.

Adam Kling is the founder of FollowUpMarketer.com, a new, user-friendly email marketing service that will follow up *unlimited* leads and prospects with personalized emails as many times as you wish. Want to include attachments, send email broadcasts to your lists, track your responses, and much more? No problem! Click here to get started...