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Then 20 seconds on local / cable TV….. Then 60 seconds….. And on…and on.
Get a domain name, a website, software, design, hosting, auto responders, mailing list, Flash, Audio, Video, Keywords, Meta Tags, Keyword Density, Pay Per Click, Search Engine Optimization…
Ask a few friends to hand out some leaflets for you, create a reseller program, an affiliate program, an introducer scheme, get
software, systems, Advertising Agencies, Copywriters, Professional Marketers, International Business Promoters…..
Where will it all end? With an army of Armani suited Harvard Graduates jet-setting all over planet, trying to sell your widget?
Once virus infects, it spreads, it grows and it can get out of hand very quickly.
Your ‘Jigsaw Puzzle’ is infected, infection has spread, and grown and replicated couple of pieces you originally started with, and turned into something unmanageable.
Just as you cannot take antibiotics to cure a virus in health, there is no simple cure in business.
Prevention is best cure.
Your Jigsaw Puzzle should start with simplest of forms…. 2 pieces (remember 2 parts to basic business? Supply & Demand - have a product or service which people want or need, and give it to them (well…. Sell it!).
Make sure first two pieces of your puzzle fit together perfectly, before you even think about adding pieces.
Once first 2 are set, then perhaps consider expanding your jigsaw puzzle but ONLY ONE PIECE AT A TIME.
Once that third piece fits, then move on. Don’t try adding multiple pieces all at same time, and trying to fit them altogether in one go.
If you’re first few (2, 3 or 4) pieces of your puzzle don’t fit, then STOP.
Stop right there. Reassess situation.
If you cannot get pieces to fit correctly before moving on, then perhaps that piece of jigsaw, doesn’t belong to your puzzle.
Many people fall flat on their face by ignoring this point.
If they cannot fit pieces, they put them to one side, and get more pieces to try….. And some of them won’t fit, put them aside…. Get some others…
INFECTED!!!
The final part of article goes back to our army of Armani Suited Harvard Graduates… remember them?
The point of that paragraph was to illustrate how ’infection’, if unchecked, will go on and on… where will it end?
Is your Jigsaw Puzzle ’infinite’? How far will you push your business? Is there a point where it’s just too much?
You may have carefully put together your jigsaw puzzle - completed - finished….. And you may not even realize it!
Know when and where to STOP… and BLOCK Virus.
An article by Gary Durkin Founder of the Internet Advice Center® http://www.InternetAdviceCenter.com
Gary has more than a decade of offline international business success behind him, and has been doing business online for 6 years.
© Copyright 2005 - All Rights Reserved worldwide.
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