I used that tag for months with pretty mediocre results. I blamed it on poor economy and fact that most webmasters have a tendency to think writing is easy and anybody can do it, so why pay?

But that wasn't entire problem, as I discovered when I tweaked tag by adding this line:

"Get a free content analysis report on your site when you request an estimate."

Shazzam! Serious clients started taking me seriously, overnight.

Turns out webmasters care much less about my years of writing experience than they do about possibility of getting help to improve their sites and getting it on house. It also gives them a chance to see if I know my stuff before they commit to hiring me.

The sex-appeal of free could work for you too. But be prepared - there will be inevitable lollygaggers and time wasters. There will be cheapskates who use your great ideas without hiring you... who take your free samples and make a meal out of them.

It happens, it's cool, it's all part of wonderful world of free. As those nice grocery store ladies can tell you, you have to dish out a LOT of cocktail wieners before somebody buys a package.

But point is that even nibblers might be back someday because your free gift left such a good taste in their mouths. And when they do, you'll have a second chance to get your product or service into their shopping carts.

He felt cheated and was ready to give up. After thinking about that letter for a few days, light bulb went off in his head.

If someone was making money sending out this one page letter, imagine how much he could make offering real products.

That shift in his thinking was beginning of his life long career in mail order.

I'm sure I'm not only person he shared that story with. It makes me wonder how many people have been helped, because one person had vision to see not what was, but what could be.

By sharing his story, David helped me. I hope by passing it along, David can help you.

Wishing You Success, John Colanzi Street Smart Marketing http://www.internet-profits4u.com