Who ever thought that a site for collecting Pez dispensers would become an American icon? I doubt that even Pierre Omidyar did when he founded Ebay in 1995 but now there is an Ebay in every country you can think of and anyone else who has started an online auction business cannot hope to be anything more than a copycat. This is an example of a business that was taken to net and flourished even more than it could of offline, because medium allows for millions of customers a day.

Of course, with good also comes bad. Canter & Siegel decided to convert junk mail into something that they could use in newly born world wide web by posting their commercial message to every newsgroup they could find and spam was born. Now it is a part of every day life. And I would rather have it that way. The freedom of information we have on net is worth price of deleting a few emails or even a few hundred, but that is just my opinion.

Look around you. There are ideas waiting everywhere. Products that are begging to be converted into something that can be delivered electronically. Marketing techniques that only need a twist to become latest and greatest internet marketing tactics. Businesses that not only will thrive on net, but literally take over it. You can remain lazy and say internet marketing is over, world is flat, and no one will ever walk on moon or start today and take it to net.

A brief captivating message on a postcard with an enticing offer sent to right prospects will generate a flood of traffic to your website - or a large number of sales leads.

Tip: Postcards are also an excellent low-cost alternative to email. People get so much email today that even legitimate messages are getting deleted unread. But they get few if any postcards. Your message is guaranteed to get their attention when it's delivered on a postcard.

5. Encourage Questions

You?re walking away from a lot of easy sales if you don?t encourage prospects to ask questions about your product or service.

Only interested prospects will take time to ask questions. Many will buy ...especially if you answer their question quickly and completely. You can even include a promotion for your product or service as part of your answer.

Make it easy for prospects to ask questions when they are at your web site or in other selling situations where there is no personal contact. For example, provide a phone number or an email address they can use to ask questions.

Tip: If you find yourself personally answering a lot of questions, add a Questions and Answers section to your web site or your sales brochure. Include answers to most frequently asked questions. It will reduce number of questions you have to answer personally.

Each of these 5 marketing tips provides a simple way for you to boost your sales quickly ...and for little or no new expense.

Bob Leduc spent 20 years helping businesses like yours find new customers and increase sales. He just released a New Edition of his manual, How To Build Your Small Business Fast With Simple Postcards ...and launched *BizTips from Bob*, a newsletter to help small businesses grow and prosper. You'll find his low-cost marketing methods at: http://BobLeduc.com or call: 702-658-1707 After 10 AM Pacific Time/Las Vegas, NV