Write article or have it written for you.

Submit article to article distribution services.

Start working on next article or have a writer do it for you.

Once your article is out there it will work itself onto web sites across Internet, which will end up generating incoming links for your web site. Moreover, this will increase your link popularity, which is very important for great search engine rankings. It would be wise to write articles that pertain in some way to your own web site. The odds of people, who are reading an article on engine rebuilding, being interested in your web site about quilting is rather slim. There are many article submission web sites and groups on Internet. Some good article submission web sites are: articlefactory.com, ezinearticles.com, goarticles.com, and ideamarketers.com. Don’t forget to use article on your own web site.

The promotion world is waking up to this article creation technique and in time competition will be fierce. The time to get started is right now. One well crafted article can easily be worth thousands of dollars in promotional efforts. Don’t let not being able to write great articles keep you from getting ahead—visit JasonAMartin.com to have articles written for you. You simply can not put a price on possible results from article distribution. Just wait until you experience it for yourself.

©2005 Jason Andrew Martin LLC

Jason A. Martin has been conducting business on the Internet for 11 years. He is a free-lance writer on many topics and is currently working on obtaining a degree in Journalism and Law.

His official blog, which contains more articles you can use for your web site, can be viewed at: Jason A. Martin

And it just goes on and on and on - boring long paragraphs. People just don't read like this on web. They just want something now, they want it yesterday. So you need to think about how your website content is put together.

Don't put things on your site that managing director wants on there or things that you want on there or graphic designer or developer wants on there. Put things on there that your CUSTOMER WANTS.

**Don't Try To Be All Things To All Men

Another way you can improve your conversion rate is to try to focus on one single goal for your website or for each page.

The problem I see a lot of people struggle with is that they are trying to do too much with their web site;

- They are trying to sell a product - They are trying to get people on their subscriber list - They are trying to give information to their employees - They are trying to get new business - They are trying to get information to customers - They are trying to give information about community

Just hold fire a minute and zero in on ultimate goal of site. What is your site's primary objective?

You need to have one goal for site or at least one goal for each page.

**Your Website Only Needs To Do One of The Following 2 Things

To help your thinking in this there are really only two things that a web site should do. If you are in position that you can sell directly over web that is what you need to do - you need to be selling through your website.

If you can't do that, and there are a lot of companies that can't due to type of business they are in, then you need to be getting people's contact information. That is it. Just two things.

Either sell to visitors or get their contact information.

Once you realise this, and it might not be a nice thing to hear, because you might look at your site and think that lots of your pages are now redundant, or that certain pages don't sell anything or get contact information. You might realise that specific paragraphs aren't getting contact information for you or selling anything. The entire creation and copywriting process of your website becomes a totally different exercise.

But if you don't focus on one of those two things then nothing is going to happen. I know from experience that not many visitors will read through your homepage, through about page, through services page and then dawdle along and click on contact and say;

"I will go to enquiry form and see how much do you charge."

You might get odd one. But you are not going to get tens, thousands or tens of thousands. You need to sell something or get contact information. Your website needs to be a machine that does one or both of those things and that is it.