Write an article, newsletter, update, note, review or anything like that from time to time and add it to your website not only to keep visitors up to date but that keeps your website active. Search engines like new content and information .

Your updates will eventually convey your personality. That might create greater interest in you and your services.

These are a few ideas you can use periodically to sell yourself along with your products. Products come and go but if your expertise, knowledge, humour or kindness becomes invaluable to someone then that is worth more than gold to you.

Search engine optimization is good. Do it. Search Engines are very unpredictable. Today you are in top10, tomorrow you don’t show up in a search. They change their styles for obvious reasons. Yet you should still put some good relevant keywords in your meta tags and throughout your pages. If you show up at top for awhile you could still make some money.

Promote yourself and your website. Tell people about your business. Hand out business cards. Hand out some flyers. Put your website address on your car bumper, some T-Shirts and any where else you could think.

Bottom line , build a better website and try to get people on path to your door.