Continued from page 1
You should be meta-tagging EVERY page of your website, not just
homepage, so you can ensure that every section gets indexed properly. Each of your pages contains unique content, right? Well, chances are somebody out there is hunting for it. Let yourself be found.
More about page titles: web marketers are realizing they can make their websites more easily searchable by standardizing their page titles. Some examples: About Us, Services, Contact, Links. Web researchers and web crawlers both know to look for these words when searching for information on
net. Add these to your pages to make them easy to index.
A final tip on website optimization:
savvy marketer knows not to put a Flash intro on his homepage... because Flash designs aren't keyword-friendly. If you'd like to smarten up your look with one of these, go ahead and use it on another page, but save your homepage for standard, keyword-rich content. It's
best chance of improving SEO rank so don't waste
opportunity!
3. Optimize Your Web Ads
Here's a neat trick: if you advertise your URL on another website that holds a high SEO rank, you can 'get your name out there' by piggybacking on their popularity. This works for print ads and banners just as well as it does for
article marketing I mentioned earlier. Attaching your link to one of
top ranked websites increases hits to your site, resulting in better search engine position for you! The idea, again, is to run ads that are full of those popular keywords, so they'll be picked up by
website indexers.
In short: Search Engine Optimization is really
snowball effect in action... momentum gaining on itself. It's worth learning all
tricks that will bring your website up
ranks and keep
hits coming! If you're still new at web marketing and website design, why not get a brief tutorial from someone who's well-experienced and well-versed in
topic? After that,
only place you can go is up!
Copyright 2005 Dina Giolitto. All rights reserved.
Dina Giolitto is a New-Jersey based Copywriting Consultant with ten years of industry experience. Her current focus is web content and web marketing for a multitude of products and services although
bulk of her experience lies in retail for big-name companies like Toys"R"Us. Visit http://www.wordfeeder.com for rates and samples.

Been hearing the words Search Engine Optimization lately? I know I have. But what is it, you wonder? Well, that's what I'm here to talk to you about.