The benefit of PPC is you're only charged when someone clicks your link. No clicks = no cost (some PPC search engines have monthly spend requirements, though).

A few PPC search engines:

Overture - The "granddaddy" of PPC. FindWhat.com - A personal favorite. Kanoodle.com - Offers free banner advertising for top bidders.

To get most for your money, you might want to take a peek at Compare Your Clicks . Enter a keyword/keyword phrase and compare top bids at several PPC engines.

NOTE: While we're on subject of search engines, be sure and submit to Google (NOT a PPC engine). A good listing can garner tons of FREE traffic. Stop by WebmasterWorld and discover a treasure trove of info on how to boost your Google ranking.

OPPORTUNITY KNOCKING?

As online business owners, we expend enormous amounts of energy and spend truckloads of money trying to attract visitors - and then, once they arrive, we IGNORE them!

Hey, I know how tempting it is to let phone roll over to voicemail or to put off answering that email when you're up to your elbows in work. I've done it myself on numerous occasions, but it's a mistake.

A significant number of people will float a "trial balloon" via email or phone before ordering.

They're testing waters. Who's behind this site? Can I trust them?

The phone call or email you don't have time to answer is very likely a sale you just lost.

Interact with potential customers, gain their trust, and boost your biz.

After all, if money is tight, don't miss an opportunity to make a sale!

These are just a few ways you can maximize your advertising dollar. Remember: play it safe, play it smart, and you can grow your start-up without shrinking your bank balance.

Jennifer Johnson is the owner of Logo Design Zone. She can create a 100% unique, totally memorable logo for your business - for UNDER $200! Does your current logo make the grade? Take Logo Design Zone's free logo quiz and find out!

Secret Number 1 Relaxation

They've learned to use power of Relaxation.

They know that stress impairs their ability to perform and that it's better to take a break when they are feeling fatigued or frustrated.

If you'd like to perform at your optimum levels, schedule daily periods of relaxation exercises.

You can meditate or listen to soothing music or tapes.

If you're always at computer like I am, you can take a short jog, or do some exercise.

In essence you should do opposite of what your daily tasks are.

If you are a laborer you would relax by finding something that stimulates your mind.

If your daily routine involves a lot of thinking or sitting at a desk, break up your day with some physical exercise.

Once you've learned to harness power of relaxation, you'll find reaching your goal so much easier.

Make relaxation a part of your daily routine.

In part two of this report we'll cover more Secrets Of High Performance Thinking.

Wishing You Success, John Colanzi

Copyright (c) 2002 John Colanzi.