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With Web page information, anybody anywhere who can access
Web and hears about you is a potential visitor to your Web site and a potential customer for your information there.
6. To Sell Things Many people think that this is number 1 thing to do with World Wide Web, but we made it number seven to make it clear that we think you should consider selling things on Internet and World Wide Web after you have done all things above and maybe even after doing quite a few more things from this list.
Why? Well, answer is complex but best way to put it is, do you consider telephone best place to sell things? Probably not.
You probably consider telephone a tool that allows you to communicate with your customer, which in turn helps you sell things. Well, that's how we think you should consider WWW.
The technology is different, of course, but before people decide to become customers, they want to know about you, what you do and what you can do for them. Which you can do easily and inexpensively on WWW. Then you might be able to turn them into customers.
7. To reach a highly desirable demographic market The demographic of WWW user is probably highest mass-market demographic available. Usually college-educated or being college educated, making a high salary or soon to make a high salary, it's no wonder that Wired magazine, magazine of choice to Internet community, has no problem getting Lexus and other high-end marketers advertising. Even with addition of commercial on-line community, demographic will remain high for many years to come.
8. To Create a 24 Hour Service If you've ever remembered too late or too early to call opposite coast, you know hassle. We're not all on same schedule. Business is worldwide but your office hours aren't. Trying to reach Asia or Europe is even more frustrating. But Web pages serve client, customer and partner 24 hours a day, seven days a week. No overtime either. It can customize information to match needs and collect important information that will put you ahead of competition, even before they get into office.
