Promote Your Books Through Flyers

Written by Judy Cullins


Continued from page 1

6. Put ordering information on a coupon atrepparttar flyer's bottom. Include ISBN number, Web site URL, and discount information.

7. Make it easy to buy. Offer easy ways to buy: credit cards, checks or money orders. Include your toll-free 800 number.

8. Give your buyers allrepparttar 100899 ways to stay in touch with you-street address, e-mail, Web Site, local phone and fax number, and 800 number.

9. Carry at least 25 flyers with you in a folder. Give one to every person you meet. Rememberrepparttar 100900 "law of seven." After seven exposures, you have a buyer!

10. Userepparttar 100901 backside ofrepparttar 100902 flyer. Multiply buying results with more testimonials onrepparttar 100903 back. Include a longer excerpt from your book there.

Your flyer is an extension of you and your book, and one ofrepparttar 100904 least expensive ways to market with print. Print hundreds, even thousands so your book buying public can easily purchase your book.

Judy Cullins: 20-year author, speaker, book coach Helps entreprenurs manifest their book and web dreams eBk: "Ten Non-techie Ways to Market Online" http://www.bookcoaching.com/products.shtml Send an email to Subscribe@bookcoaching.com FREE The Book Coach Says... includes 2 free eReports Judy@bookcoaching.com Ph:619/466/0622


Persistant Advertising Will Do No Harm!

Written by Martin Lemieux


Continued from page 1

I explained to him that persistence isrepparttar key, yes a lot of people will seerepparttar 100898 ad, but as soon as they are done reading it, they will forget it ever existed. So I said to him, grab a small 15-20 word ad and put it there forrepparttar 100899 rest ofrepparttar 100900 year!

So moving on a little, his ad started off small but then grew more and more profitable! See it takes about 21 times for your visitors to see your ad until you make a sale.

21 times Martin???

Yes about that... we are so saturated with ads it has to be imprinted in our minds before we can even remember just one specific one. Sorepparttar 100901 reason for having my friend put out a small ad instead of one massive full page ad was to allow his potential clients to get used torepparttar 100902 fact that he wasn't going anywhere and his business seemed legitimate and profitable.

It's all about getting into your prospects sub-conscious and staying there until they are ready to buy!

So just remember when you're trying to decide between a one time shot that might cover coast to coast or a smaller ad that will cover coast to coast 12 months a year, always stay with persistant advertising!

About The Author:

Martin R. Lemieux owner

Smartads Information Centre Canadian Entrepreneur Advertising Resource & Research! http://www.smartads.info

Read over 200 articles on advertising!

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