People Pleasing Postcards

Written by David Phillips


Continued from page 1

Specialize in postcards. It shouldn’t just do postcards among other printing jobs. You’ll pay less becauserepparttar company gang-prints cards. In other words,repparttar 119768 company will print many different postcards in one large press run.

Have some marketing knowledge and experience. The company should be able to advise you on mailing lists, design and quantities.

Offer UV coating (laminated), full-color and 4 1/4-by-6 in. postcards. This ensures you getrepparttar 119769 highest-quality look andrepparttar 119770 biggest post card you can forrepparttar 119771 lowest mailing rate. The UV coating is essential for a very high gloss finish to make your product look good.

Help with photography. Getting a good picture is vital torepparttar 119772 success of your postcard. You might pay $150 to $1200+ for photography and, generally, you get what you pay for. However, some photographers do a good job without chargingrepparttar 119773 earth. Your postcard company should have contacts with photographers. Once you find a company (it doesn’t have to be local – many do business with stores all overrepparttar 119774 U.S.), ask for advice on creatingrepparttar 119775 postcard. Many companies will help with everything from determining whether you should mail to your existing customers, mailing lists of potential customers or both. The company also will send you proofs. Make sure any corrections you request are made so you’re happy withrepparttar 119776 final product.

David Phillips, writer and photographer, has set up several successful small businesses in the marketing and communications fields. He swears by direct mail marketing techniques which is why he writes for PostcardMania. Joy Gendusa founded PostcardMania in 1998; her only assets a computer and a phone. In 2004 the company did close to $9 million in sales and employs over 60 persons. Visit her website at www.postcardmania.com


Why Google Needs You Right Now

Written by Ted Kushner


Continued from page 1

While all along- you will be driving hundreds or thousands of targeted visitors to your site to eat uprepparttar content you are providing.

Targeted visitors that you can use to gain additional subscribers, members, or customers for your affiliate programs, products or mailing lists.

You may think I'm crazy- but personally, I couldn't care less if my site ranks dead last against my competitors as long as I'm consistently driving targeted traffic to my site from multiple sources.

While it is nice to be ranked #1 for your site, I consider it more of an ego trip. Getting a number one rank is easy for some terms, but does it end up convertingrepparttar 119767 traffic you're getting into sales forrepparttar 119768 keywords you are targeting?

I have found that by using some proven methods of utilizing my time more effectively, like writing articles and press releases centered around some modestly competitive keywords, has given me more top ten positions for my keywords then by me trying to figure out how Google's ever-changing algorithm works.

Another method of getting your topics posted and indexed quickly is by using other sites that are known to be top contenders with Google. Search for any topic and you will find certain sites that pop up inrepparttar 119769 top ten for articles, ads, or press releases allrepparttar 119770 time.

Now remember- these sites are not writing all of their own content. They are also using other peoples content on their sites. All you need to do is provide them with your relevant content- letrepparttar 119771 search engines spider their side and then piggyback on their ability to be ranked atrepparttar 119772 top for your targeted keywords.

I don't know about you, but I just don't haverepparttar 119773 patience to keep knocking my head againstrepparttar 119774 wall trying to figure out how to outfox Google, Yahoo or any ofrepparttar 119775 other search engines. Plus, I don't have a Ph.D. in search engine science voodoo.

So I'd rather be putting my efforts into methods that I know are getting proven and guaranteed results- and will continue doing so, no matter what changes Google makes.

Because no matter how many changes Google makesrepparttar 119776 outcome still has to berepparttar 119777 same- serving up relevant content better and faster then it's competitors. And if you help Google accomplish this, they will continue to help you gainrepparttar 119778 customers you need.

Sorepparttar 119779 fact is- Google will always need you- so take advantage of this and start writing some of your own quality content today!

Ted Kushner of AffiliateRevenueSources.com writes about the latest trends in affiliate marketing and web site promotion. To see how you can use Google yourself and gain a top ten position in just a few days visit- http://www.affiliaterevenuesources.com/get-in-google-now.htm


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