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Big comes with many faces. The public loves actions that take courage--or a lot of money. What impresses me isn't money, but
adventuresome spirit. Adventure filmmaker Scott Lindgren, who is considered one of extreme sport's most prominent heroes, kayaked down Tsango River in Tibet. Navigating down it was likened to *snowboarding down Everest.* Lindgren is devoted to doing treks in wild and challenging rivers in circumstances that haven't been done before. He's after a *pure* experience, and eschews publicity and moneymaking. The irony is that he gets both.
Ultimately, no matter how much publicity you want, it's letting go of need for it that will take you to places that perhaps Trump or even Lindgren have not gone.
Download fr.ee teleclass *How to Become a 60 Second Soundbite Genius* to learn how to create soundbites that reporters and audiences love, avoid committing 3 deal- breakers that automatically eliminate most guests from getting on national TV shows, tell captivating stories to attract media and inspire audiences to buy.at: http://tinyurl.com/6j4qq
Copyright (c) 2004 Susan Harrow, All Rights Reserved.
Susan Harrow is a top media coach, marketing strategist and author of *Sell Yourself Without Selling Your Soul* (HarperCollins), *The Ultimate Guide to Getting Booked on Oprah*, and *How You Can Get a 6-Figure Book Advance.* Her clients include Fortune 500 CEOs, millionaires, best-selling authors and successful entrepreneurs who have appeared on Oprah, 60 Minutes, TIME, USA Today, People, O, The Wall Street Journal, Inc., and many others.
