They all take something - Paypal is low, below 2%, while Clickbank is high at over 7% - but each package has it's value in additional services/features.

My suggestion is:

Use Clickbank for those starting out. Simply because it has most features in one service you will find.

When you begin to get into high volumes, then saving a few percentage points per sale becoms ALLOT of money, that's when you would move away from Clickbank to Paysystems, 2 Checkout.com and put a front end system such as 1AuthorizeNet on front end.

Step 4 Uploading my web pages and eBook

You will need a way to get your .html files and other website and digital product files up to your webhost - it's not tough, but you will need a tool to do upload.

Now - many webhosts do offer a "File Manager" option as part of their user tools when you signup for an account.

However - you will want a separate program for transferring files - called a File Transfer Protocol program.

By far and away best value is a program called WS-FTP. You will find a no-charge trial version at http://www.download.com - paid version is quite reasonable at less than $40.

Step 5 Pick and Autoresponder

You MUST, MUST, MUST have an autoresponder to help automate your online business.

The small investment you will make serves as a virtual sales force of thousands continually calling on your prospects day after day, week after week until they buy.

Your autoresponder automates signups, list administration, sending out a series of scheduled messages, 1-time broadcasts, unsubscribes, and backups.

Here's 5 ways you should be using autoresponders to triple your profits --

a) 4-7 Part Minicourse gives you multiple exposures of your products b) Post-sales follow-up series, thank you, survey and back-end product sales c) Broadcast ezine, newsletter or announcement at least bi-weekly d) Affiliate training and tools message sequence e) Article postings. Many article submission directories require that your article be available on-demand from an autresponder address

You have a few choices when selecting an autoresponder service, after years of trying various options, I've found best service to be this one: http://jbsmith.proautoresponder.com

Step 6 Setting Up Your Affiliate Program

OK - some may say this is NOT mandatory to run your own successful online infoproduct marketing business.

What I say is that you are missing boat if you don't setup your own affiliate program - assuming you are marketing your own products.

With over 600 affiliates, I now have a global, 24X7, dedicated and highly effective sales force that put my product in front of millions of eyeballs - all without me lifting a finger.

If you want this type of action - then you will need to run your own affiliate program.

One way of doing it is to use Clickbank as your payment processor - they offer an affiliate management program as part of their payment processing package. There are some drawbacks including lack of statistics, and issues with handling multiple products sold from multiple pages, but for someone starting out they are OK.

A second option is using separate affiliate tracking software - my favorites are either Groundbreak's Ultimate Affiliate (http://www.infoproductcreator.com/part/groundbreak) or 1AutomationWiz at: (http://www.infoproductcreator.com/part/1automationwiz/)

There you have it.

6 basic steps sit between you and turning your desire for making money online into a reality.

Don't let these steps get in your way - world needs to see your products!

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6) Ensure All Forms Work

It sounds obvious and it should be. If you're going to make your site interactive with feedback forms, newsletter sign-ups, guestbooks and like, then make sure they work! Double check each form field is large enough to accomodate even longest of names. Think about your international visitors when creating fields such as Zip Code. Make it clear which fields are required by marking them with an asterix. Test form to make sure it submits correctly and displays right confirmation message upon completion.

7) Ensure Shopping Carts are Functional

This is vital for any type of e-commerce site. Ensure you have adequate product descriptions, pictures, specifications and crystal clear pricing. Include information on shipping and freight costs and integrate any taxes within your price list. If selling internationally, include a foreign exchange calculator such as free one provided by XE [http://www.xe.com] for visitors to compare costs in their local currency. Make sure your shopping cart pages are protected by SSL or a secure certificate to give visitors confidence to reveal their personal and credit card information without threat or risk. Provide simple instructions for completing online transaction, give them ability to back out easily and provide a help email address or phone number on every page of process in case they get stuck. For instant transactions, provide a receipt immediately and confirm their transaction was successful. As with your online forms, test, test and test again. It only takes one bad experience for you to lose a potential lifetime customer.

8) Include Obvious Contact Details

With all scams proliferating web these days, people are understandably sceptical when it comes to online business. To build trust, you absolutely, positively need to display contact details prominently on your site. If you're not willing to provide a way for people to contact you, why should anyone be willing to buy from you? You should include your business address (preferably your street address and a postal address), a telephone number and at least one email address. If you are concerned about spam email harvesters, you can either hide your email address within a HTML encoder such as Natata [http://natata.hn3.net/antispam_encoder.htm] or use a contact form for people to submit to contact you with (although many people, including me, find latter annoying).

9) Use Easy to Understand Language

The Internet is no place for verbosity. People are in a hurry - they want to find what they seek quickly and easily with least hassle possible. You can help them in this quest by ensuring your site pages use simple language and easy to grasp concepts throughout. For example instead of "brand-building web information architects", use "website designers specialising in brand promotion". Keep text on each page to a minimum, using bullet points and sub-headings to get your main points across or to demonstrate your product benefits. Use old WIIFM (What's In It For Me?) adage when composing your body copy to keep user's interests at top of mind. Remember your international visitors by avoiding regional word usage or technical jargon that could alienate. Want your visitor to take a particular action? Spell it out for them in plain English.

10) Make it search engine friendly

Last, but by no means least, make sure your site is search engine compatible. A user friendly site is generally a search engine friendly site too. Use body text and headings in place of graphical text. Use a text-based navigation menu instead of a graphical or drop-down javascript menu. Avoid frames, Flash or any code that could trip up a search engine spider trying to index your site. Use logical Title and META tags for each page, tailoring these to match content found within. Scatter target keywords and search phrases throughout your body copy to give your pages better ranking potential on engines and directories for related searches. Don't compromise readability of your copy to achieve this - hire an expert copywriter to strike right balance if need be.

So there you have it. 10 easy steps to making your websites more user friendly. Now you have no more excuses for avoiding usability. Implement one of these per week and your visitors will repay you with loyalty.

Article by Kalena Jordan, CEO of Web Rank. Kalena was one of the first search engine optimization experts in Australasia and is well known and respected in her field. For more of her articles on search engine ranking and online marketing, please visit High Search Engine Ranking at http://www.high-search-engine-ranking.com