Marketing a Professional Practice Free Through Writing

Written by Susan Dunn, M. A.


Continued from page 1

7. Do more research and create an e-course on love in general. I have one currently called "Write a New Ending torepparttar Love Story".

8. Break it down further and dorepparttar 121418 theory of love applied to parenting.

9. Then I get topical - Valentine's Day would be a good time, or Christmas,repparttar 121419 season of love.

10. Submit an article torepparttar 121420 local newspaper onrepparttar 121421 hot new topic.

11. Prepare a teleclass onrepparttar 121422 topic.

12. Offer free seminars around town onrepparttar 121423 topic, like for churches, and organizations, and list it withrepparttar 121424 Speakers' Bureau.

12. Make an e-book.

I get a lot of mileage out of one book or topic. Best of all, byrepparttar 121425 time I'm finished I've learnedrepparttar 121426 topic backwards and forward and am well prepared to incorporate this into helping my clients.

Susan Dunn is a personal and professional development coach specializing in marketing of professional services. You can visit her on the web at: http://www.susandunn.cc.


How to Write Email That Gets Opened

Written by Susan Dunn, M.A.


Continued from page 1

8. Spell correctly! If you can't spell, hire a secretary who can edit, and let her. Write it out in Word, use spell check, then cut and paste to email. Buy an email that has spell check. It's worth it. Learn or avoidrepparttar words everyone misspells: commitment, committing, affect, temperament, manageable, etc. [Check out this link: http://cctc2.commnet.edu/grammar/misspelled_words.htm]

9. Say what you need to say--short or long. I don't agree that emails must be short, though they should be torepparttar 121417 point. Some emails need to be long. No email needs to ramble. If "Confirming our meeting at 4 p.m. tomorrow" will do it, stop there. Email can be a blackhole of miscommunication. Adding "please" and "I'd appreciate" and other amenities such as "when you haverepparttar 121418 time," is a good idea. I'd rather read a long polite email than a short one that's rude. Make your emails stand out by using good manners.

10. Make your emails work for you. Your signature line(s) can contain all sorts of things that can help your business. Include your title,repparttar 121419 name of your business, your URL, a tagline, maybe a special.

Susan Dunn is a personal and professional development coach specializing in marketing and emotional intelligence. You can visit her on the web at: http://www.susandunn.cc.


    <Back to Page 1
 
ImproveHomeLife.com © 2005
Terms of Use