LiveCamNetwork and 2much.net Ride the RSS Wagon

Written by Sidney Zombay/2much.net Media & Communications


Continued from page 1

Jones claims this will be necessary due torepparttar release of LiveCamNetwork 2.0, 2much.net's live video chat site software, due out later this year.

"Last year, when we launched 1.9, we were not expectingrepparttar 118667 business it provoked," he said. 2much.net is known for paying particular attention to customer support and product quality.

Geena Gekko of WallStreetGals.com, a long-time customer of 2much, said, "I have yet to come across any other company that is as focused on customer satisfaction as they are... on continuously improving and enhancing their technology platforms and related services."

The company's productivity and client base doubled inrepparttar 118668 eight months following last year's upgrade, according to 2much CEO and founder Mark Prince, and he expects similar reaction to LiveCamNetwork 2.0.

"This time, we're ready," Prince said. "And not a small part of that will be using RSS to informrepparttar 118669 media and industry." ###

iSN News | 2much.net Press Releases can be found at (RSS) http://www.internetsexnetwork.com/news/news.xml

(BLOG) http://www.internetsexnetwork.com/news/atom.xml



Zombay is the webmaster for www.Sultry.tv and contributes to several others.


If Big Ad Agencies Can’t Handle Search Engine Marketing, What’s A Small Business To Do?

Written by Neil Street


Continued from page 1

The other major point that was made inrepparttar article, besidesrepparttar 118666 inter-related points of expense and profitability, is thatrepparttar 118667 search engine companies themselves keep changingrepparttar 118668 rules, thereby making a tough job almost impossible. Absolutely true. It seems that Google and Overture come out with a new option, and a new set of rules, almost every day. Of course, it’s not really every day – it just seems that way to those of us laboring to keep up withrepparttar 118669 field. What is most irritating isrepparttar 118670 feeling that they are doing this to keep up with each other, not to benefitrepparttar 118671 consumer orrepparttar 118672 advertiser. These competitive forces do little to helprepparttar 118673 industry mature, a phenomenon we have seen many times inrepparttar 118674 high-tech arena. Again, it comes down to resources – ifrepparttar 118675 big ad agencies are having trouble keeping up withrepparttar 118676 changes, canrepparttar 118677 small business hope to adapt? Not really. Not untilrepparttar 118678 dust settles, at least.

One facet of search engine marketing that holds some hope for small local businesses is search engine optimization (SEO) with geographic modifiers. In this scenario,repparttar 118679 optimization of a website for organic search is made infinitely easier if a geographic term is added. For example, optimizing forrepparttar 118680 term “chiropractor” on a national level would obviously be useless; optimizing for “chiropractor, CT” has been successful in giving one of my own clients an excellent ranking on Yahoo, achieved through fairly basic SEO. Even here though, there are limitations. It may be difficult forrepparttar 118681 small business owner to find good SEO. And even geo-modified SEO is only good for certain categories: “attorneys New York” entered on Google brings up a plethora of entries that are obviously highly competititive. It depends onrepparttar 118682 industry, and onrepparttar 118683 local market in question.

It was high time an article likerepparttar 118684 one in question was published. Search engine marketing, and website promotion, is an absolutely chaotic, immature discipline, made worse byrepparttar 118685 get-rich-quick scams that are litteringrepparttar 118686 Internet. Choices for small businesses abound, but they must be made very carefully. One project currently in development here at Small Business Online, http://www.SmallBusinessOnline.net is a website promotion model that approachesrepparttar 118687 problem fromrepparttar 118688 opposite end –repparttar 118689 consumer. Ifrepparttar 118690 advertiser can’t reliably and consistently place his message in front ofrepparttar 118691 right consumer, then perhapsrepparttar 118692 consumer needs to be directed torepparttar 118693 advertiser by a different mechanism. At Small Business Online we are working on a program that will cost-effectively help drive traffic to specific advertising. Certainly, asrepparttar 118694 shortcomings of SEM viarepparttar 118695 major engines are scrutinized, more creative methods for linking advertisers with consumers in a cost-effective manner will eventually bubble up. Inrepparttar 118696 meantime,repparttar 118697 small business needs to keep in mind that if Madison Avenue is struggling with SEM, then it’s fraught with risk. More than ever, caveat emptor should berepparttar 118698 rule.

Neil Street is co-founder of Small Business Online, based in Wilton, CT., a web design and internet marketing company dedicated to the Internet needs of the small business. His website is at http://www.smallbusinessonline.net Send email to neil@smallbusinessonline.net He can also be reached at (203)761-7992.


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