Links and search engines

Written by Clare Lawrence

Continued from page 1

8) Join newsgroups and e-mail discussion groups that deal with linking.

9)Look in search engines for Web sites to exchange links with.

When you find a Web site you want to exchange links with e-mailrepparttar owner a proposal.

Tellrepparttar 127885 Web site ownerrepparttar 127886 benefits of exchanging links with you.

Tell them how long you want to exchange links.

Make sure your grammar and spelling is correct.

Have your contact information in your e-mail.

10)Submit your link to sites that announce new or interesting Web sites.

11) Hire a link submission service to place links for your Web site.

When you place links on other sites use a phrase that will get people's attentions.

Barter your products or services to get a link on other Web sites.

Barter other forms of advertising for links.

Note on your Web site or e-mail newsletter you are interested in exchanging links with other Web sites.

11) Offer a free service or products on your Web site so that people will want to place your link on their Web site.

12) Offer good content on your Web site so that people will want to place your link on their Web site.

Clare Lawrence is CEO of Discount Domains Ltd A leading UK provider of Domain name registration and Web Hosting services. Please feel free to re-publish this article provided this reference box remains together with a hyperlink to Clare can also be contacted on

Linking is Queen

Written by Shawn Campbell

Continued from page 1

How do you solicit links?

To solicit sites you have to use a lot of elbow grease. Send out personalized emails to these sites. Don't send out mass emails or spam. Be friendly, and point outrepparttar benefits of linking to your site. If you are lucky, maybe 1 in 3 emails will get a response. It is frustrating and discouraging, but keep your spirits up. Many times a site is perfect but they don't ever update it, so your site won't getrepparttar 127884 link in because nothing ever changes onrepparttar 127885 solicited site. Don't waste too much time on sites that haven't been updated in years. It is also important to follow up. Until you get a flat out denial, keep saying "Hi", and keep it personal. Keep track of who you have contacted and what you have written or said because you have to make it seem like they arerepparttar 127886 only person you are contacting. As soon as they get a sniff that you are sending out a mass email, or that you are usingrepparttar 127887 exact same approach with other sites, you will probably lose their respect - and their business!

Do not forget to submit torepparttar 127888 directories such asrepparttar 127889 Open Directory Project (, because getting listed here counts for a lot in allrepparttar 127890 big search engines. Take your time and chooserepparttar 127891 right category to submit to. Also, read about how they want their descriptions and titles written, and write them that way. These arerepparttar 127892 keys to getting intorepparttar 127893 directories.

Soliciting links is a very time-consuming (and frustrating) venture, but it is essential to getting good rankings inrepparttar 127894 search engines. It takes a lot of patience and a lot of time. Getting your first link is like getting your first sale. It is just as hard - and just as satisfying.

Good luck, Shawn Campbell

Shawn Campbell is an enthusiastic player in the ecommerce marketplace, and co-founded Red Carpet Web Promotion, Inc. He has been researching and developing marketing strategies to achieve more prominent listings in search engine results since 1998. Shawn is one of the earliest pioneers in the search engine optimization field.

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