If I was an ordinary web surfer, I'd have checked out by this point. But in name of research, I pushed on.

That same page also sported a cascading menu that offered information for Fflyer members and guests. I clicked on guests which took me to a registration form. And STILL no details on their program!

Research completed. Final grade: F.

GRADE SCHOOL LESSON: Keeping ball away from monkey in middle is a lot of fun... unless you're monkey.

BULLY #3: Sometimes bullies manage to confuse us AND shoot themselves in foot at same time.

There's a small website that rates online casinos. The first item on their "Recommended Casinos" page read something like this: "Please don't visit these casinos... they're rip offs." I was surprised to find directly below that, names and URLs of several major online gaming sites that I knew to be reputable.

It took a few minutes to figure out what went wrong. The webmaster had failed to make it clear that list of rip-off casinos was actually on next page, one click away. He just ran all his text together in a block and forgot those two most important words: Click Here.

As a result, he misinformed his visitors AND drove traffic away from his preferred casinos (which were likely paying him a commission on referred traffic).

GRADE SCHOOL LESSON: If you do your homework in a big hurry without paying attention to details, you'll only hurt yourself.

These three Internet bullies forgot basics of organization that every good student knows. Before writing a major essay, put your thoughts in order with an outline. Before uploading a new website, create a "mind map" or a "wire frame" with all your pages represented and a sound idea of how visitors will navigate among them.

Then test navigation on somebody who knows nothing about your product and see if they can find answers to their questions, quickly and painlessly.

If they "get it"... if they leave your neighborhood with their caps on their heads and aren't afraid to play on your street another day... congratulations! You are NOT an Internet bully.

3. Renewal - you have had your site on Web for a year, sales are pouring in when suddenly, your site disappears – it won’t show up anymore! What happened? Well, you forgot to renew your domain name. Hopefully this will never happen to you!

When you sign up for a new domain name, make sure your domain name registrar will send a reminder when your domain name is about to expire.

4. When asked about DNS server (domain name system) or Name Server information, insert your Primary Name Server and Secondary Name Server information – ask your future Web Hosting service for this information, if you don’t have it handy.

If you haven’t chosen a Web Host, then park your domain name with your domain name registrar (this is a temporary location to store your domain until you are ready to have it hosted).

How to transfer a domain name. There may be couple of reasons why you would want to transfer: -You parked your domain name and have now found a Web Host to upload your site to. -You are not happy with service or are paying too much for your current web host and want to switch to another.

For an in-depth discussion on how to transfer a domain name or transfer your web site to another Web Host, read my article “How to transfer your web site to another host without losing it” http://www.isitebuild.com/hosttransfer).

A Great Tip for registering several domain names. Since domain names are so cheap these days (they used to cost $35/year), you can afford to own several domains and host several web sites. Most small sites use less than 5MB of hosting space, so you can host several sites for a small price. (i.e. www.isitebuild.com/sitehosting.com)

What are benefits of doing this? Linking each of these web sites together and submitting them to search engines will increase your sites search engine rankings. It will also broaden places visitors can access your business.

Generating a continuous traffic flow leads to more sales. You have now implemented and solved one of your crucial marketing strategies.

Herman Drost is a Certified Web Site Designer, owner and author of iSiteBuild.com Low Cost Hosting from $30/year http://www.isitebuild.com/sitehosting)