How to Sell More Stuff to More People, More Often.

Written by Rothline


Continued from page 1

Get expert advice on every aspect of marketing communications, from advertising to trade shows. Build a Marketing Communications Plan.

Master advertising and direct mail analysis, press releases, and co-marketing agreements.

Organize, develop, track, measure and control your marketing and advertising efforts.

That's all you have to do. And it's not that difficult, when you've gotrepparttar correct software.

"Getrepparttar 119927 Software that makes it easy and possible to accomplish your goals."

Marketing Builder 2.2



Rothline "Get the Software that makes it easy and possible to accomplish your goals." Educate, Entertain, Enlighten, Explore, Examine, Earn, Evolve, Economize and Embrace. Pursue Life, Liberty and Happiness with the assistance of software.

http://www.rothline.com




Offset Printing- Varnishing techniques

Written by Robert Kennedy


Continued from page 1

What are your options? Ink, paper type and type of varnish (Matte or gloss, tinted or non-tinted) must all be considered when deciding onrepparttar varnish effect you are trying to achieve. Sales, design and production staff should discuss these projects inrepparttar 119926 estimating/ production planning stage to ensure desired results are printed.

For most printed matter where varnish is being applied coated (glossy) paper is your best choice. Uncoated papers tend to absorb more ofrepparttar 119927 effect and have a rougher surface.

Whether you use gloss varnish, dull varnish, tinted varnish or play one off againstrepparttar 119928 other your viewers will enjoyrepparttar 119929 uniqueness ofrepparttar 119930 design and print. Your printed piece will be remembered by a higher percentage of you audience and in some cases kept just as a collectors item.

I have been inrepparttar 119931 printing industry for many years. In 1986 I read many ofrepparttar 119932 varnishing techniques that I employ in catalogue sent by one of our paper suppliers, entitled ‘Varnish Techniques’ by SD Warren Company. I have kept this catalogue and used it as a tool to help illustraterepparttar 119933 finished results of various varnishing techniques. Yes, this catalogue is varnished. It is 2005 now, and I have decided to scanrepparttar 119934 actual pages that demonstrate and explain varnishing techniques used by commercial printers today.

http://www.weprintcolors.com/varnish/index.htm

Enjoy



Robert is the marketing director of an online print and design firm http://www.weprintcolor.com. Robert covers all aspects of graphic development, deployment and digital media design services.


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