How to Recognize Great Ads (that Are Generating Leads!)Written by Daryl Logullo | Strategic Impact!
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1.Analyze your ads. What do they say? How do they say it? What is your headline? Does your ad present a U.S.P? Do you state your offer? 2.Know your basic offer, headline and copy that work best. Now try to IMPROVE them. 3.Leverage your marketing. Take your best ad and start testing differing versions against one another. Keep variables same, but change headline. 4.Review 6 features to see if your ad has: ·A strong headline/opening thrusts ·A story or pitch ·A proposition ·The exact offer ·A guarantee (to shift prospects risk) ·A call to action
Daryl T. Logullo is the Founder of Strategic Impact! a marketing referral consultancy located in Vero Beach, Fla. He concentrates heavily on alliance and referral building strategies for today’s professional. Get a Free Report, “The Most Powerful Referral ‘Secret’ Ever Discovered,” instantly delivered at http://www.strategic-impact.com/Rule
| | PRONTO North America Users Conference to Feature Keynote Address: Peggy SmedleyWritten by Tom Verzi
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distributors, and retailers to effectively manage all phases of supply chain. Far beyond just another Enterprise Resource Planning (ERP) System, PRONTO-Xi’s financial and distribution applications are unique and have provided maximum return on investment for a wide variety of organizations since 1976. From PRONTO Planning to PRONTO Production; from PRONTO Forecasting Management to PRONTO Distribution Requirements Planning (DRP); from PRONTO Advanced Warehousing to PRONTO Quality Management System (QMS), cross-section and breadth of integrated elements addressed by PRONTO-Xi is unmatched in marketplace and justifies company’s natural leadership role as best fully integrated business software solution for more than a quarter century. PRONTO North America is quickly emerging as distribution sector ERP leader. Tom Verzi PRONTO ERP 952-942-5858 e-mail protected from spam bots # # #
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