Continued from page 1
No matter how good your product is, your customer will rate quality of your service based on....How you treated them, how you handled their order, how you resolved their problem, and what benefits they received or will receive as a result of doing business with you.
Testimonials are another way to relay your products benefits and to build relationships. Ask for testimonials when you fill their order. What made them purchase your product? What did they think about it? How was their service? Find out their likes and dislikes.
Make "ear" contact with your customers by developing art of listening. Listen to what is not being said in addition to what is being said. The purpose of listening is to gain new insight and information.
Send or include a survey-testimony e-mail with every order you fill. This will make it easy for your customer to give you their testimonial. Very often, information you receive back will show direction for your next product.
E-mail to your Internet business is what telephone is to traditional business, it is heartbeat. Answer all your inquiries quickly and efficiently, usually within 24 hours.
Be personable. Your "voice" on your web site and in your e-mail represents your personality and personality of your business... friendly, enthusiastic and confident or...distant, mechanical and cold.
Providing outstanding services builds your reputation and establishes you as reliable and trustworthy, ingredients needed to build relationships!
So remember, Web Site hosting may be $29.95, and your Internet Server...$21.95, but....
Building Relationships...Priceless!
Livvie Matthews offers resources and services for people interested in creating information products, niche marketing and building their biz! Market Your Goldmine! http://www.simplebizpublications.com/powerhouse.html Subscribe mailto:simplebiz-ezine-subscribe@yahoogroups.com