Another technique that works extremely well is making your banners look just like regular text links. Here's how to do it:

1 - Create a normal text link for your offer that is designed to fill up space used by a regular 468x60 banner.

2 - Upload a blank page with text link on it to your website and view it in your web browser.

3 - Press "Print Screen" button (Prt Scr).

4 - Load Windows Paint application and click "Edit", and then "Paste". You'll see a screenshot of your new web page with nothing on it except for text link.

5 - Click "File", and then "Save As". Save image as a JPEG.

6 - Load saved JPEG image into any photo editing program, then crop it to 468x60 pixels. You now have a standard 468x60 banner that looks just like a normal text link!

Create Career Slogans

Do you belong to Toastmasters or give presentations? Use slogans for title, then repeat it in your content along with its meaning, and as last line. Watch how many mention its affects afterwards. Create a new one for each speech.

Create interview slogans. Ones that help them remember you. Know company’s slogan. Create a slogan that builds on you're your features and benefits of why they need to hire you. Use it during interview. You can create one that can use one or two of different types: self- referencing, metaphorical or inspirational.

Slogans are powerful enough that people, like comedians and actors, have developed entire careers around them. You don't need to be famous to start. Slogans can even become book titles later on.

Business Slogans

In business, slogans are usable for self-introductions, prospective presentations, on web sites, in e-mail signatures, and even speaking engagements.

Example: You are a coach giving a presentation for a contract with a company for life coaching or business coaching. Create a slogan for a process or concept on what applications you will be using. Or give process an acronym, like S.T.O.P. [something]. Let acronym be start of slogan. Create one for your complimentary sessions. You can also create a slogan to share each week with your clients.

Be creative, use a slogan in each of your sales and marketing processes, change them frequently if you need to. Sold a contract a year ago with one slogan, create another, and sell them another contract this year.

Use slogans in article titles, ebooks or books. Sometimes a slogan takes off and becomes so memorable it becomes brand for a company. Coke Cola with slogan, "The real thing," took themselves to first place in marketplace with these three words. Everything afterwards just wasn't real thing.

Creating a Slogan

Where do you start to build slogan’s? Re-read any of your notes or material. Highlight phrases that contain high energy. Do you lead teleclasses, like I do? Ask participants at end of each call for two or three words of what they are taking away. Whatever they provide was memorable for them. Hear it multiple times, those are sure slogans. This also applies to pilot programs you might give. Ask for feedback, they are usually built in slogans.

Ask, "What do I want people to remember about [me][my company]?" KISS it -- keep it simple and short. That is possibly a slogan.

Next, ask, "What do I want them to do?" This is another type of slogan. Yellow pages had a great one for years, "Let your fingers do walking."

Another way to create a slogan is to take two phrases that have parallel construction and place them together with a comma. Ex: Prizefighter Ali, "Float like a butterfly, sting like a bee."

Rhyme helps create memorable. Read poetry for triggers or language that influences or inspires.

Ask friends for help. Make it a game at a meal event. Ask clients too on feedback as to what makes you memorable to them. They always keep it short.

Be playful when creating slogans. Keep take of them too in your business journal or in a slogan file on your computer. Add and use them frequently. Encourage others to do same. Success attracts success. Share it and it will, "Always attract back everything you need."