Now I never make an offer unless it is time sensitive.

For my offers I use a customized script that keeps track of my orders or counts down time left until offer expires. When my product is sold out, or offer has expired, script then removes order page.

I rarely make exceptions and extend offer, unless someone had a problem ordering product.

So how can you implement this strategy into your business?

To have a successful offer you should generally follow these two simple rules:

- Make offer truly special (give a discount, extra bonuses, etc.)

- Make sure offer is pulled when you say it will be.

I have tested 72, 48 and even 24-hour offers with impressive results.

These kinds of offers usually pull much better than if I limit offer to 20-30 packages.

However, each list is different. So don't be afraid to test various offers until you find right formula for maximum sales.

The kiss of death, and quickest way to lose credibility with your customers, is to make an offer that insults their intelligence.

Don't make a 48-hour offer, then run it for a week, just to make extra sales.

Your customers will quickly catch on to this, and you will see your response rates fall drastically.

Treat your customers with respect, and they will return favor by making your bank account balloon to new levels.

Copyright © 2005 Jason Tarasi

6. Participate in online communities like newsgroups, discussion boards, e-mail discussion lists and chat rooms. You will meet many people and in return they will get to know you.

7. Donate your time, products, or services to charities. You can list charities you've contributed to on your web site. This will show visitors that you and your business care about others.

8. Promote yourself offline; teach a free class offline, speak at business seminars, join a business club or association. Assemble fundraisers for charity. These are just few ideas to promote yourself offline.

9. Offer free consulting to your visitors. You could do it via e-mail or phone. They will get to know you and feel more comfortable buying your products.

10. Publish information about yourself and business history in your ad copy. While people are reading it they begin to trust you and your business. Don't over do it though, you want to keep them interested in your product.