Marketing: HOW TO MASTER THE ART OF E-MARKETING....within 7 minutes

HOW TO MASTER THE ART OF E-MARKETING....within 7 minutes

Written by Tony Koh

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4th. minute ********************************* ELECTRONIC MAIL OR E-MAIL Email is at their lowest priority of hierarchy for most world wide SMI (small medium industries)....Simply because most boss are 50+yrs and non-computer literate....Until "junior" takes over. Most people check their mail once in a while....Once repparttar

novelty of being "IN" wears off....Because most businesses hardly do any marketing via Internet. So.... they don't get much mail..... So they check their mail "once in a blue moon". ******************************************************************* 5th. minute *********************** SPOTTING THE FAKE Business "Netdenizen" often receive mail that are out-right bordering on being RUDE, remember........... "quote me this...this and this...reply to 123@hottermail ...quick" "I WANT TO BUY THIS, THIS AND THIS......QUOTE ME FAST" You learn fast to spot repparttar 121732

"Fake Cheap Ones" and ignore them, especially those using @hottermail @fastermail @quickermail "Why bother" to respond, most likely another competitor checking prices and sending out such mail by repparttar 121733

hundreds. ******************************************************************** 6th. minute ****************************************** FAX IS A FORM OF ELECTRONIC MAIL Business "Netdeizen" "THINK" e-mail is best because it is cheap and fast. But repparttar 121734

fact is that FAXing will bring a faster respond.....Because, most company accept it as a "standard" form of communication with procedures already in use for years. Ignoring your enquiries via fax is unusual ..... unless it is "Hand written" which is a No!, No!, until you are on more friendly terms. Of course, a badly worded letter will end up with no response. ******************************************************************* 7th. minute ************** CHECK LIST 1. Electronic communication is never certain....Send again. 2. Take time to introduce yourself with repparttar 121735

right "Protocol". 3. E-mail is not necessary better, if they don't get checked. 4. @hotter.mail @faster.aolmail is a bad idea for business. 5. Send again.... PERSIST, be POLITE and be PATIENT. 6. Email must have: Introduction, Name, Company, Country. 7. Visit www.malaysiaexports.com/inex51.correspondence.htm

Tony Koh - www.malaysiaexports.com/author.htm 15 years of experience in International Export Marketing. www.malaysiaexports.com The site with FREE answers to International Import Export FAQ

Getting Response

Written by Wild Bill Montgomery

Continued from page 1

To turn a prospect into a customer you must make them an offer and show them how to respond to repparttar offer. There are two ways to get repparttar 121731 response. The hard and soft response request. The difference between them is repparttar 121732 commitment you require from them. A hard request might mean that they must commit to speaking with a representative or even committing to repparttar 121733 product or service at that time. A Soft Response on repparttar 121734 other hand could mean getting a free brochure. The value of each response differs as well. The CPP (Client Per Prospect) Rate is much lower from a Soft Response Request than a Hard Response Request. The way you decide to go will depend on your circumstances. Direct sales should always close with a Hard Request. Whereas a department store would work better with a soft response. You must decide on your best Response Requests.

Gaining repparttar 121735 response is what we call activating your prospect.

Important rules to calling a prospect to action: 1) Be Prepared and know repparttar 121736 answers. 2) You must show, tell and/or demonstrate to repparttar 121737 prospect what he/she hey are buying. 3) You must make an offer that is too good to be ignored.

A few techniques used in activating a prospect: 1) The "Free Sample" 2) The "Great Introductory Deal" 3) The "No-Risk Offer"

In Closing: My goal here is to open your eyes to a process in action. These are just a few ideas to help you along in repparttar 121738 process of gaining response. As always I invite you to read more of my articles on marketing tips to help you succeed in business. Find more of my articles at "The InfoZone", repparttar 121739 largest Business & Marketing Article Archive on repparttar 121740 Internet. http://www.MakingProfit.com/articles

Wild Bill Montgomery ATTENTION: Are You Tired Of Fooling Around Yet? When It's Time For You To Get Down To Business, Get The Best In Marketing & Business Information! To Subscribe & Get Your FREE Reports & Software go to Montgomery

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