Google Patent Application - SEO Highlights

Written by Halstatt Pires


Continued from page 1

Google’s Looking at Your Domain

In a new twist, Google claims that it analyzesrepparttar number of years of domain registration as part ofrepparttar 105824 ranking process. The application suggests that domains that are registered for longer periods of time are given more value because such a commitment showsrepparttar 105825 site is not a fly-by-night jump page. It is recommended that you extend all domain registrations for as long as possible as part of your search engine optimization efforts. It is difficult to tell how muchrepparttar 105826 registration process impactsrepparttar 105827 ranking process, but every little bit helps.

Google claims that it also digs deeper into domain names to evaluaterepparttar 105828 legitimacy ofrepparttar 105829 site. Factors inrepparttar 105830 evaluation includerepparttar 105831 web host andrepparttar 105832 “who is” information. According torepparttar 105833 patent application, Google maintains a database of hosts that facilitate spamming of repparttar 105834 Google search engine. While such hosts are not detailed inrepparttar 105835 application, pray to God that you are not using one. You should evaluate your host if your optimization efforts are not producing results.

If your search engine optimization efforts for Google are failing,repparttar 105836 patent application may provide answers. Talk about a perfect E-book!

Halstatt Pires is with http://www.marketingtitan.com - an Internet marketing and advertising company comprised of a search engine optimization specialist providing meta tag optimization services and Internet marketing consultant providing internet marketing solutions through integrated design and programming services.


An Introduction to ROR (Resources of a Resource)

Written by The Add Me Team


Continued from page 1

<Resource rdf:about="mysite"> <type>Main</type> <title>My Website</title> <url>http://www.my-web-site.com</url> <desc>My great site with a ROR file to describe it</desc> </Resource>

<Resource> <type>Contact</type> <name>John Doe</name> <phone>555 1212</phone> <fax>555 1213</fax> <mobile>555 1214</mobile> <resourceOf rdf:resource="mysite" /> </Resource>

<Resource rdf:about="products"> <type>Product</type> <title>My Products</title> <url>http://www.my-web-site.com/myproducts.htm</url> <currency>USD</currency> <resourceOf rdf:resource="mysite" /> </Resource>

<Resource> <type>Product</type> <title>Product 1</title> <url>http://www.my-web-site.com/product1.htm</url> <image>http://www.my-web-site.com/product1.gif</image> <price>19.95</price> <resourceOf rdf:resource="products" /> </Resource>

<Resource> <type>Product</type> <title>Product 2</title> <url>http://www.my-web-site.com/product2.htm</url> <image>http://www.my-web-site.com/product2.gif</image> <price>29.95</price> <resourceOf rdf:resource="products" /> </Resource>

<Resource rdf:about="myfeeds"> <type>Feed</type> <title>My Feeds</title> <resourceOf rdf:resource="mysite" /> </Resource>

<Resource> <type>Feed</type> <title>Daily News</title> <url>http://www.my-web-site.com/dailynews</url> <updatePeriod>day</updatePeriod> <resourceOf rdf:resource="myfeeds" /> </Resource>

<Resource> <type>Feed</type> <title>Weekly News</title> <url>http://www.my-web-site.com/weeklynews</url> <updatePeriod>week</updatePeriod> <resourceOf rdf:resource="myfeeds" /> </Resource>

</rdf:RDF>

*** Extending ROR To make it easier to use, ROR provides a set of pre-defined objects. These are objects that are commonly used on websites (Contact, Address, Webpage, Product, Feed, etc). But ROR is designed with simplicity and flexibility in mind, it can be easily combined with other vocabularies. As a simple example, let's say you want to describe a list of people. To do this you can combine ROR withrepparttar Friends of a Friend (FOAF at http://www.foaf-project.org) vocabulary. Here is what you would get: http://www.rorweb.com/examples/members.xml . And of course you can also add terms fromrepparttar 105823 Dublin Core vocabulary (http://www.dublincore.org).

*** ROR Tools The ROR website (http://www.rorweb.com) offers several tools to help you create a ROR file. The ROR File Editor makes it easy to create and update a simple ROR file without any coding. The File Reader allows you to create a ROR file from a tab-delimited text file with your products, articles, links, or contacts information. This tools can also read a Froogle product feed or a Yahoo Shopping feed. Finally,repparttar 105824 ROR Explorer allows you to drill down into repparttar 105825 information of a ROR file.

Happy RORing!



The Add Me Team Search Engine Submission and Optimization http://www.addme.com. You may reprint this article on your website, blog, newsletter, or magazine.


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