"Good-Bye To A Friend"

Written by Jo McNamara


Continued from page 1

It was through writing, I discovered a side of myself I didn’t know existed. I treasure that discovery.

It was through writing articles, I gainedrepparttar kind of self-confidence that is achieved by seeing a dream blossom and thrive.

It was through writing articles, I was privileged to meet some wonderful human beings that otherwise I would not have met.

The follow-through was mine;repparttar 121500 courage to start I attribute to Dale.

Inrepparttar 121501 cold, sterile world of CyberMarketing, I never felt alone. Where others stumbled blindly, I had 20-20 vision. When everyone else was scrambling for their first sale, I was receiving commission checks every month.

This I attribute to Dale Armin Miller.

I have carried joy in my heart for achieving onrepparttar 121502 Internet what I set out to do. Now I must make room for sadness as I grieve for my "friend",repparttar 121503 one I never met.

This article is dedicated torepparttar 121504 loving memory of Dale Armin Miller.



Jo McNamara jomc@what-works-online.net "Lives of great men all remind us we can make our lives sublime; and, departing, leave behind us, footprints on the sands of time." Henry Wadsworth Longfellow


How to Write A Follow Up Message

Written by Beka Ruse


Continued from page 1

You've come so far - you've laid out exactly whatrepparttar product is and how it will help your unique audience. Now, sealrepparttar 121499 deal - tell your readers to purchaserepparttar 121500 product!

This step may sound strange, but it's necessary. Often, people hear about a product and are genuinely interested, but fail to actually make a purchase. A clear call to a simple action cuts down on buyer ambivalence. Don't be pushy - just change your verb tenses torepparttar 121501 imperative. Instead of:

"If you think that you fit this profile, you might want to think about buying Green Garden Lawn Fertilizer."

Say:

"Click here to order Green Garden Lawn Fertilizer today."

-------------------------- AN EYE FOR CONTINUITY --------------------------

More and more opt-in e-mail is being sent aroundrepparttar 121502 Internet. Remind your prospect that he requested your messages by keeping an eye on continuity.

Start and end each message in a similar way. Atrepparttar 121503 top, let your prospect know who you are, why he is getting e-mail from you, and where he is inrepparttar 121504 follow up sequence. This can be as simple as saying:

"Last week, you requested more information about Green Garden Fertilizer..."

Then, end each message with your own contact information. Use your autoresponder's personalization features to list details about your lead. Also, include a way forrepparttar 121505 lead to unsubscribe. For example:

"This message was sent to Dusty Dan at dustydan@needsanewlawn.com. On April 5th, Dusty Dan requested information about Green Garden Fertilizer. Questions? Call us at 000-000-0000. Or, to unsubscribe, click here."

-------------------------- CREATE WITH CONFIDENCE --------------------------

Don't sweat over follow up messages - your prospects are waiting for you! Print and followrepparttar 121506 guidelines in this article, and follow up with confidence.

Beka Ruse is the Business Development Manager at AWeber Communications. Experience the acclaimed customer support and reliability of AWeber autoresponders. http://www.aweber.com/a/p219/lfs.htm


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