Marketing: Free Radio Publicity for Marketing-Minded Financial Planners

Free Radio Publicity for Marketing-Minded Financial Planners

Written by Ned Steele

Continued from page 1
– like you – on promotional activities. Call your station’s promotion department and tell them you’d like to explore ideas. Need an idea or two? Don’t worry – tell repparttar

promotion folks what you do, and they’ll probably think of repparttar 144619

rest. (Hint: yes, as a successful professional, you can do this with appropriate dignity. You might offer free screenings or consultations; you probably don’t want to sponsor a beer float at repparttar 144620

big parade)

Always remember that radio’s two best words are "drive time – repparttar 144621 morning and evening commutes. Try your best to get on radio during these peak listening times.

Ned Steele works with people in professional services who want to build their practice and accelerate their growth. The president of Ned Steele's MediaImpact, he is the author of 102 Publicity Tips To Grow a Business or Practice. To learn more visit http://www.MediaImpact.biz or call 212-243-8383.

Headlines That Will Garner Free Publicity For Financial Planners

Written by Ned Steele

Continued from page 1

"Estate Planning Tips Saved Local Families More Than $600,000 Last Year"

This same information is now a headline that will grab a media person's attention. It suggests questions that their readers will be interested in: What tips?

Remember—you are never repparttar news. News is information. As much as possible, keep ego tripping out of a press release and focus on repparttar 144618 information that will help improve repparttar 144619 lives of readers/listeners/viewers.

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