Do You Need a Web Database?

Written by Lester Boey


Continued from page 1

Sure, you can make your own web database if you know a little about programming. It is mostly hard work with tons of programming to do and not difficult as long as you have an adequate level of programming background. One thing to note is: your database requires robust database security measures to be set up. For those who are determined to give it a shot, there are many online forums that offer helpful tips and support in database building.

Choosing Your Database Language

There are many web database languages to choose from for your web site- SQL server, Access and MySql arerepparttar more popular ones. Each web language has its own strengths and limitations.

A popular choice of database language is MySql which is also an open source language.

Lester Boey works in an Australian Internet Marketing and Web Design company -http://www.definiteweb.com/ His life revolves around web sites; providing full-time seo and web services to US and Australian businesses. Email:projects@definiteweb.com


Aesthetics and Web Marketing

Written by A. Charlotte Riley


Continued from page 1

It is impossible to appeal to every visitor’s individual taste, but it is possible to create a site that reflectsrepparttar company’s image and elicits a positive response from viewers. Good layout, colour, style and font type can influencerepparttar 132413 site user’s assumptions aboutrepparttar 132414 company, or its products and services.

Businesses must understand their demographic and appeal to that visual sensibility. Too often companies are convinced by design firms try to be something they aren’t. Why an accounting firm would need a Flash intro is beyond me. Invest in simple, clean design that reflectsrepparttar 132415 spirit and guiding principles ofrepparttar 132416 company.

Site attractiveness also aids navigation and usability as well as adding torepparttar 132417 enjoyment and overall site experience forrepparttar 132418 user. One ofrepparttar 132419 main reasons that a user will leave a site quickly is not being able to find relevant content. Whenrepparttar 132420 aesthetics are good,repparttar 132421 navigation buttons are easy to read, clearly labeled and, lastly, quickly found and identified.

Aesthetics are not frivolous or wasteful. To ensure a successful site, companies must not only considerrepparttar 132422 nuts and bolts ofrepparttar 132423 technical side ofrepparttar 132424 site, butrepparttar 132425 visual appeal thatrepparttar 132426 site holds forrepparttar 132427 user. A well-designed site will be cost-effective as it will last longer, create value forrepparttar 132428 client and help marketrepparttar 132429 company inrepparttar 132430 most professional way. Good design aesthetics add tangible benefits such as improved client response torepparttar 132431 Web site and a memorable and solid company image.

A. Charlotte Riley has worked as an Internet editor, content producer, marketing writer and researcher. She has a BFA from Concordia University, majoring in Photography. In her spare time she can be found cooking, working on crossword puzzles or hanging out with her daughter, Kate. Visit: http://www.acriley.com


    <Back to Page 1
 
ImproveHomeLife.com © 2005
Terms of Use