In wording process consider products, services, values, market and concern for public image of organization.

The mission should be brief enough (one or two sentences) that everyone in organization can learn it and recite verbatim.

Adding or removing a word, which may also further define scope of products and services of organization, can accomplish refining mission.

The mission should include sufficient description so that it clearly separates mission of organization from other organizations.

It is a good idea to revisit mission from time to time to make sure it is relevant to organization's current situation.

To stimulate thinking group should consider functions of organization, who organization serves (the customer) and how organization will fulfill functions (the activities, methods and technologies).

© 2005 - Heidi Richards

Heidi Richards is the author of The PMS Principles, Powerful Marketing Strategies to Grow Your Business and 7 other books. She is also the Founder & CEO of the Women’s ECommerce Association, International www.WECAI.org (pronounced wee-kī) – an Internet organization that “Helps Women Do Business on the WEB.” Basic Membership is FREE. Ms. Richards can be reached at Heidi@speakingwithspirit.com or heidi@wecai.org.

Remain flexible. Plan for flexibility and change. Be ready to change course when and if necessary in order to accomplish your goals.

Be willing to sacrifice small things for bigger, nobler accomplishments. Be patient. Incubation time is often necessary in order to attract right events, resources and people who can help you to achieve your goals.

Reward yourself. When you accomplish a goal, celebrate! Reward yourself in ways that make you feel good about your accomplishments. When you do, your subconscious recognizes positive reinforcement and tells you that if you did it once, you can do it again.

What do you expect out of life? By now, you should be able to answer that question by taking and use goal setting to power your life. Now you know steps you need to achieve your goals. Using PMS - Productivity Management System™, you can and will increase your opportunities for a more meaningful life. When you plan your goals, create and manage your plan of action and visualize your success, you will do whatever it takes to become a master goal achiever! Dream big, and believe that almost anything is within your reach. Because it is!

The article is based on PMS – Productivity Management System™ a system that was developed to help you set and accomplish your life’s goals. When you join Women’s ECommerce Association, International, you get complete system including PMS/AST™ Action Steps and Tasks Chart – based upon steps referenced in this article. Go to www.wecai.org – Basic membership is FREE.

© 2005 - Heidi Richards

Heidi Richards is the author of The PMS Principles, Powerful Marketing Strategies to Grow Your Business and 7 other books. She is also the Founder & CEO of the Women’s ECommerce Association, International www.WECAI.org (pronounced wee-kī) – an Internet organization that “Helps Women Do Business on the WEB.” Basic Membership is FREE. Ms. Richards can be reached at Heidi@speakingwithspirit.com or heidi@wecai.org.