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other way.
Both of these circumstances must be avoided. Sometimes type must be rewritten, or at least a word or two added or deleted. Sometimes spacing must be taken out of
letters, words or lines. Perhaps widening or narrowing margin just a tad will do it. But it must be done. Widows and orphans are tacky.
A few other ideas.
Don’t be afraid of “white space”! (It’s called white space irrespective of colour of background; it just means space where there is no element displayed on page). The area of page that does not have text or graphics on it is just as important as area that does. You may not be conscious of it, but your eyes are aware of it and how it’s affecting everything else on page.
Don’t be afraid to have wide margins, empty space before or after a major heading, a short bit of copy tucked up in upper left instead of spread out in middle of page. That’s one of main differences between a clean, professional look and an amateur look. The professional is not afraid to leave plenty of white space!
Strengthen contrasts when combining fonts. Contrast with strength. If one font is light and airy, choose a dense black one to go with it. If one font is going to be used small, use other one large.
Make a conscious effort to be consistent. If a heading is aligned left, then align all headings left. If a heading is 18 point bold, then make all headings 18 point bold. If you have page numbers then they should all be on same place on page. Look for consistency in tabs, indents, punctuation, fonts, alignment, and margins.
Hope you find this useful. Part two coming soon.
