Create Your Vision of SuccessWritten by Kathleen Gage
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-Are you an expert in your industry? -Do you deliver in record time? -Do you have a unique location? -What is unique about your business compared to your competitors? -What is most important to your prospects and customers about doing business with you? (If you don’t know – ASK!) -What can only you do that your competitors can’t do? Once you answer these questions, create a short message that incorporates these answers. When you meet with a potential customer and they ask what you do, you want to be able to concisely tell them. This process is also helpful with your current clients. Remember - they are only one call away from utilizing services of someone else! Before you begin to aggressively position yourself and gain visibility, think about vision for you and your organization. Gaining a vision of what organization stands for, impact you want to have on your customers or clients, quality of products and services, your contribution to your community, and where you want organization to be in future is essential as you move forward. Your vision is your ideal future state and includes your values and what you desire your organization to be like. What’s most important to you? An essential aspect of your vision is understanding what makes you, your company and your team unique in marketplace. What makes your product or service different from your competitors? Once you have your vision in mind, write it down. This will help you to solidify your thoughts and stay on track with what is truly important. Periodically revisit your overall vision. Your core values should be main driver of your vision, yet some of details are bound to change. As you and your customer’s needs and wants change, you may find it necessary to update your vision. Where do you want your company to be? Where do you want to be? Match your actions with your thoughts and beliefs. Create a vision for success!
Kathleen Gage is a keynote speaker, author and business advisor specializing in marketing and promotions. Access Gage’s’s FREE eBook Street Smarts Marketing On the Internet at http://www.streetsmartsmarketing.com/free-ebook.htm
| | Ideas and ideologies.Written by Seamus Dolly
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Indeed, delivery of an idea even supersedes idea itself. Evidence of this is everywhere, with rather silly ideas turned into success stories because correct and most impressionable markets were focused upon. Thereafter, some time to progress was inevitable. Without a doubt, though anything on-line is convenience at its best and has real-time update abilities that its off-line counterparts can never have. In some countries, taxation doesn’t apply where product is electronically deliverable. “The burger joint must restock, while on-line business reboots and reloads”. Negligible inventory, increased automation and user-friendly interfaces mean that possibilities are less punishing and within grasp of anyone so inclined. Even to be able to discuss anything with a stranger on opposing sides of our planet opens up a networking potential. While some might take it for granted, it was impossible some time ago and such strangers would not even be known, let alone contactable. So it is true that focussing on an idea can be difficult in a distractive world. It is also true that it is simpler not to even bother. But, “where will is there, way of it is becoming more amenable”.
Seamus Dolly and franchises are available at www.Bidhire.com
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