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If you try to answer all
questions people might have up front, two things happen. First, they are not going to send you an email which takes up your time to answer. Second, and more importantly, you are not giving them a chance to "cool off". They are in
mood to buy now, and if they have to wait for a few days to get
information they want, they may rethink their decision and not buy.
One of
best ways is to have a FAQ (Frequently Asked Questions) page on your web site. Here you can list customer questions you received in
past, and your answers. If someone has a question,
odds are others will as well, but are just not asking them - did I mention they are probably also not buying.
Do you have a guest book? If you capture nothing else, you should try to get their email address and first name. If they fill it out, have an auto-responder, which thanks them for their note. Then, add them to your mailing list. This is one of
surest ways to keep in contact with them. People will sometimes buy months or even years later if you keep in touch.
Many people, while they are interested in your product or service, are simply not ready to buy. There are "tight" times of
year when
finances of some are limited. Buying new school outfits at
start of
school year; recovering from an over generous holiday season; can all add to a cash shortage. Above all, you should be patient.
Like you want to be treated properly because it is your money you are spending, and you are
customer, have
same concern for your potential clients. It boils down to common courtesy, and if you want my business, remember - I'm
Customer.
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"Tip of
Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in
Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm

Did you know that subscribers to Bob Osgoodby's Free Ezine the "Tip of the Day" get a Free Ad for their Business at his Web Site? Great Business and Computer Tips - Monday thru Friday. Instructions on how to place your ad are in the Newsletter. Subscribe at: http://adv-marketing.com/business/subscribe2.htm