Have you ever gone into a store and wasn't able to find anyone to help you? If you walk into some your major discount chains, you might see something that is of interest, but trying to get information about product however, is impossible sometimes.

While you might save a few bucks by purchasing from these chains, is it worth risk to buy something that may not meet your needs? If you are frustrated with their approach to doing business, it can even be worse in online arena.

It seems that some entrepreneurs either don't know how, or don't care if they are responsive to their customers needs. Well folks, I got news. I'm customer, and if you want me to buy from you, you had better give me courtesy and attention needed to get my business.

How many times have you sent an email to someone requesting more information and never gotten a response? This is simply being unresponsive. This would be like a salesperson in a "brick and mortar" store walking away and ignoring you if asked a question.

If you are going to succeed in an online business, you must be responsive to your customers. A timely response to emails is critical. Many people use auto-responders and send a reply immediately. This is fine if response that is sent answers question. But even if it doesn't, you have shown that you are responsive with your immediate reply. You must however get back to them in a reasonable time.

While I like a waiting time of no more than 24 hours, realistically it could be longer. If it will be longer, let them know that with your auto-response. If you say it will be two days, and get back with answer sooner, all better.

But many times you can either eliminate need to respond, or reduce it significantly by trying to answer questions before they are even asked. Your web site is perfect place to do this. People trying to make a decision to purchase from you want information on what you are selling.

© Oluwafisayo Akinlolu 2003

Word Count: 403 words

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YOU DON'T HAVE A MONEY PROBLEM. YOU HAVE AN IDEA/RELATIONAL PROBLEM.

If I ask you; Can you raise $10,000 in two to three hours and you answer NO or say YES half heartedly, please read on!

I see people, especially those in business run around for money and I keep wondering why do they do so.

I believe money is not real problem. The real problem is an idea versus a relational problem.

Ideas rule world. Men of ideas ultimately become rulers, leaders of world. The reason why your business is not moving forward is not because your product is not good enough. It is not because competition is too high. It is simply because you are starved of ideas.

If you think money is problem why your business isn't moving forward, I stand to tell you; when you have money, business will still go bankrupt because what you need is an idea not money.

In business, ideas rule. Every business has to constantly generate new ideas to get ahead of competitors.

Coca-cola is one of world's leading soft drink company. Do you know why?

Ideas are generated constantly. New marketing techniques, new products!