Buying Textlinks: the Latest SEO Craze

Written by Veronica Dubak

Continued from page 1

2)Relevancy to search engines – if you’re running a homemade toys website and have a popular online pharmacy website linking to yours, this won’t be as relevant as say having Mattel® linking to you. Remember that search engines are becoming more and more sophisticated and they can tell whether two sites have complimentary, competitive, or completely unrelated website content.

3)Limited link length - rarely are you givenrepparttar option of selecting more than three words when purchasing links. You may have difficulty coming up with only three keywords relevant to your website, so this can often prove to be a difficult task.

4)Page is already populated with other text links – online auction sites that have sellers auctioning off website text links are notorious for selling textlinks on websites that already have 50 more onrepparttar 139894 same page. Look for sites that limitrepparttar 139895 number of textlinks sold.

5)Search engine spam – your site linked on every single page of a 3000 page website usingrepparttar 139896 same keywords and url can be considered spam to a search engine. If you choose to purchase multiple text links on multiple websites, make sure your linking text varies.

The lesson is to be simply cautious. Using a textlink broker to find relevant and complimentary websites to buy links from can prove to be highly beneficial – just do your research first. Would a $100 monthly textlink investment be better spent on a pay-per-click (PPC) campaign, or willrepparttar 139897 long term benefits of buying a text link outweigh a temporary influx in visitors? Return on investment is key – whichever route will yield yourepparttar 139898 highest ROI should be your ultimate determining factor.

Veronica Dubak is an SEO expert, internet entrepreneur, and the owner of the successful free online paid surveys directory. With a comprehensive listing of market research companies classified by region, and background information on the online survey industry, is the legitimate source for online survey information.

PPC search engines are ok: what about their partners?

Written by Guido Ciapponi

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web site into their network: of course, they lay down restrictive conditions you must satisfy in order to be accepted. But very often their search partners don’t bring you a good quality traffic. For example, some month ago I have set up a Ppc campaign for one of my customers, I have trackedrepparttar results with a professional software and I have noticed thatrepparttar 139498 traffic provided by each search engine was very different one another: in factrepparttar 139499 conversion rate could vary from 1.5 sales per 100 visitors to 0.4 sales per 100 visitors depending onrepparttar 139500 search engines. In particular I have observed that one of this search engines was delivering a lot of traffic (17% ofrepparttar 139501 total) from Poland and Ukraine: I have nothing against polish people, but if my business is targeted to US customers I cannot accept to spend 17% of my budget to reach people I cannot sell my product. So, to cut a long story short, you must consider Ppc search engines, because they can be very profitable, but always and always track your results in order to maximize your return on investment.

Brought to by Guido Ciapponi – Small internet business consultant. Subscribe to “Small Businesses Grow Up” free ezine – “Itaseek metasearch engine” –

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