Tell consumers that others can vouch for you and your online business with a seal of approval. Nothing speaks more highly than when an independent entity vouches for credibility and trustworthiness or your company. Utilizing seals of approval on your website help consumers know that you have taken steps to earn their trust. Popular research indicates that sites that display such seals have better conversion rates, lower abandonment rates and higher customer retention than those that do not.

Building "Trust Equity" Understanding your customers, providing excellent customer service and proving that you are worthy of consumers' business, builds trust you need to be successful. It's not rocket science, but it does take commitment. The Internet is like a fitness club - you get out of it what you put into it. Having an effectively designed website with up to date content that is relevant to your target audience whose requests you follow up on in a timely fashion takes work. Happy visitors become happy customers who provide lots of word of mouth referrals and more business over time. Having a "trust fund" is one of best investments you can make in your business.

If your lost - read some Chomsky : )

Web Developer

This one is for websites that need "coding" - y'know... PHP, ASP, SQL etc. A web designer puts good clean concepts into an xhtml - css layout which works (HTML is bunk). A web developer makes content within this design actually "do stuff". I started out making web sites "do stuff" in late 2000. I now make websites do "lots of stuff".

A web developer does stuff which allows users to do stuff. A web designer allows users to read stuff web developer does.

Internet Consultant

A nice one this - it covers both of above yet also allows me to do following.. It also looks good on a business card.

Beware folk who say that they are "Internet Consultants" who do not also claim to be at least one of others on this page. They are probably con men.

Web Guru

This is a found role. I can teach! I have ideas!

"Hmm, I do that also" - what makes you special? That's what your thinking.

I don't need anyone to show me how to use my new fangled CMS (that's "Content Management System"). How to send email, use Adwords, get cash from Adsense. Guru - that's just a made up term..

This title come through experience - people are telling me that I'm a Guru. I myself am holding judgemental on this.

I have always been a "communicator"

Friend

I have lots of clients. Some are just one offs. The small guest house that needs a simple three page website and an email account - others are clients that need constant modifications to their portal or ecommerce website. I try to get on with them all. Some have become friends.