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To name but a few!
You might think that your ezine doesn't contain any of above words or phrases. Well, think again.
Most ezine publishers have to pay bills some how. This is usually done through selling advertisements and links to affiliate programs.
Ezine ads and affiliate links are FULL of filter trigger words.
Once your ezine triggers a SPAM filter, it will be trashed into a "junk" folder. At this point, your only chance of survival is if your reader manually checks through each e-mail before deleting their junk folder.
What are chances of this happening? Slim.
So, how can you avoid this deadly, silent killer? Here are a few tips to keep your ezine in clear:
1. Research
Install some of popular e-mail clients (i.e. Outlook, Eudora, etc.) and perform some tests. Activate e-mail filter option and obtain a better understanding of how they work.
2. Testing
Run a split test. For example, use words "100% money back guarantee" and "every penny back if your not 100% thrilled" in two different mailings. Track results of each.
As ezine publishers and online marketers we invest countless hours of time in publishing our work. Don't sabotage your hard work and results by turning a blind eye to SPAM filters.
Jason Potash, the creator of EzineAnnouncer software, makes it easy to put your ezine and article promotion on auto-pilot. Learn the 7 essential keys to ezine success. Click here for your free 4-part mini-course: mailto: 7keyscourse@demandmail.com